Best Advertising Software for 152 Media

Google Ad Manager is now available. Google Ad Manager (formerly DoubleClick For Publishers) is a complete platform that allows you to grow ad revenues and protect your brand wherever people are engaging, watching, or playing with it. You can get the best value for every impression, provide better experiences, and manage all aspects of your ads business from one integrated platform. Many digital advertising products have been created without considering the user experience. We believe that you should work with the user to get better results. Ad Manager is a tool that can help you manage your advertising business and increase your revenue in any industry. Ad Manager provides robust tools that can scale to meet the needs of growing businesses. Take a look at our solutions to find the right fit.

Advanced buy-side and sale-side advertising technology enables buyers and sellers to trade premium inventory in a trusted environment. This makes it easier for advertisers and publishers to reach their audiences and drive monetization. Xandr Invest - The strategic buying platform that provides exclusive AT&T consumer insights, direct inventory access across screens and more ways to transact enables marketers to connect with engaged consumers to drive business results. Xandr Monetize is a strategic selling platform that combines holistic inventory management controls, unique data and differentiated buyer demands. This allows media companies to unlock the full potential of their inventory and improve their customer experience.

GumGum, a global media and technology company, specializes in contextual intelligence. Since over a decade we have used our machine learning expertise to extract the value from digital content in the advertising and sports industries. GumGum provides a suite of innovative, future-proof solutions for advertisers. Verity™, the company's contextual advertising platform, understands the meaning of images, text and video online. This allows marketers to place ads precisely and safely where people are most interested. GumGum advertising solutions combine contextual targeting and brand safety intelligence, with proprietary high impact ad formats to deliver industry-leading accuracy, efficiency and performance. In-game ads allow brands to harness the power and engagement of a global audience.

Brands and publishers have access to Decide (formerly LockerDome) which allows them to access an ever-growing market of intelligent models. The Decision Marketplace is getting smarter with each new addition. Brands and publishers have access to models that protect people's privacy, while still making top-quality decisions. Decide has never used invasive data sources for impression pricing and ad selection decisions. We have also phased out third-party cookies as of 2021. Our ad platform was designed for measured media. Decide's proprietary technology for attribution allows publishers and advertisers to measure value creation at the level of one impression, while optimizing towards business outcomes.

CPMStar is an advertising platform that enables real-time bidding (RTB), and monetization solutions that leverage machine learning and code generation. Our technology and our direct sales team work with top game studios to optimize revenue. This allows advertisers, game publishers, and developers to achieve the highest possible advertising revenues. Our servers are connected with the top ad exchanges worldwide and DSPs. Viewability optimization allows you to maximize impressions and CPM rates while optimizing viewability. First-class customer service. We manage your ad quality. You can go beyond native ads by using custom formats like site skins and anchor ads. Video sliders are also available. Our optimization algorithms for adservers are the result of 15 years of R&D. Make 100% of your user base monetize with our technology, which protects against reblocking. Intermission ads can be used to trigger videos or reward users.