Businesses

Nvidia's Free-tier GeForce Now Will Soon Show Ads While You're Waiting To Play (theverge.com) 34

Nvidia's completely free, no-strings attached trial of its cloud gaming service GeForce Now is about to be very slightly less of a deal. Nvidia says users will now start seeing ads. From a report: They're only for the free tier -- not Priority or Ultimate -- and even then, it sounds like they won't interrupt your gameplay. "Free users will start to see up to two minutes of ads while waiting in queue to start a gaming session," writes Nvidia spokesperson Stephanie Ngo. Currently, the free tier does often involve waiting in line for a remote computer to free up before every hour of free gameplay -- now, I guess there'll be a few ads too. Nvidia says the ads should help pay for the free tier of service, and that it expects the change "will reduce average wait times for free users over time."
Businesses

Netflix Members With Older Subscriptions Might Get Cut Off if They Don't Update (9to5mac.com) 77

Netflix is severing ties with Apple's App Store billing system for good. From a report: Netflix stopped allowing new and rejoining subscribers to sign up with App Store billing back in 2018, but Netflix subscribers who were paying through Apple at the time were allowed to continue doing so. Now, that's finally about to change.

As reported by The Streamable, Netflix has started notifying people who currently pay for a subscription through Apple that they need to update their payment method to continue accessing the service. Netflix's support website has also been updated to acknowledge this change: "Some Apple-billed members in select countries may be prompted to add a new payment method to continue their subscription."

AT&T

AT&T Will Issue $5 Reimbursements For 12-Hour Outage (cnn.com) 45

CNN reports: AT&T is reimbursing customers for the nearly 12-hour network outage on Thursday, the company announced in a news release. The mobile network will issue a $5 credit to "potentially impacted" AT&T Wireless customers, which it says is the "average cost of a full day of service."
The credit will be applied automatically "within 2 bill cycles," according to an announcement at the URL att.com/makeitright. "We recognize the frustration this outage has caused and know we let many of our customers down."

In a much smaller font, they note that the credit "does not apply to AT&T Business, AT&T Prepaid or Cricket.

More from CNN: AT&T had encountered sporadic service interruptions in the days leading up to the outage, including a temporary 911 outage in some parts of the southeast. While regional disruptions to wireless service happen occasionally, prolonged nationwide outages are rare. The Federal Communications Commission confirmed Thursday it was investigating the incident...

Several hours after service was restored, AT&T released an update stating the outage seemed to be the result of an internal issue, not a cybersecurity threat. "Based on our initial review, we believe that today's outage was caused by the application and execution of an incorrect process used as we were expanding our network," the company said.

On Saturday, AT&T reiterated it was taking steps "to prevent this from happening again in the future," but did not elaborate.

Transportation

Boeing Removes Head of Its 737 Max Program After January's 'Door Bolts' Incident (cnn.com) 52

On Wednesday Boeing "removed executive Ed Clark, the head of its 737 Max passenger jet program," reports CNN, "after a dramatic — and terrifying — midair blowout in January underscored ongoing problems with the jet." A preliminary report by the National Transportation Safety Board found that the four bolts that should have held the door plug in place were missing when the plane left Boeing's factory. The NTSB report did not assess blame for the missing bolts and the accident but in a statement to investors before the findings were released, Boeing CEO Dave Calhoun assumed responsibility for the incident. "We caused the problem, and we understand that," he told investors during a call after reporting the latest quarterly loss at the company. "Whatever conclusions are reached, Boeing is accountable for what happened."

Clark, who had been at Boeing for 18 years, had only been in charge of the Max program since March of 2021, assuming that title after the jets had been returned to service following the crashes. But he had previously held roles related to the 737 Max, including as chief engineer and chief 737 mechanic.

With the news of Clark's departure, Boeing also announced a shuffling of a number of executives in its Boeing Commercial Airplanes unit. It created a new executive position, Senior Vice President for BCA Quality, and named Elizabeth Lund to that position.

AT&T

AT&T Restores Service After Massive, Nationwide Outage (cnn.com) 55

An anonymous reader quotes a report from CNN Business: AT&T's network went down for many of its customers across the United States Thursday morning, leaving customers unable to place calls, text or access the internet. By a little after 3 pm ET, roughly 11 hours after reports of the outage first emerged, the company said that it had restored service to all impacted customers. "We have restored wireless service to all our affected customers. We sincerely apologize to them," AT&T said in a statement. The company added that it is "taking steps to ensure our customers do not experience this again in the future."

The Federal Communications Commission confirmed Thursday afternoon that it is investigating the outage. The White House says federal agencies are in touch with AT&T about network outages but that it doesn't have all the answers yet on what exactly led to the interruptions. Although Verizon and T-Mobile customers reported some network outages, too, they appeared far less widespread. T-Mobile and Verizon said their networks were unaffected by AT&T's service outage and customers reporting outages may have been unable to reach customers who use AT&T.

Thursday morning, more than 74,000 AT&T customers reported outages on digital-service tracking site DownDetector, with service disruptions beginning around 4 am ET. That's not a comprehensive number: It tracks only self-reported outages. Reports had been rising steadily throughout the morning but leveled off in the 9 am ET hour. By 12:30 pm ET, the DownDetector data showed some 25,000 AT&T customers still reporting outages. By 2 pm ET, fewer than 5,000 customers were still reporting issues. Earlier Thursday, AT&T acknowledged that it had a widespread outage but did not provide a reason for the system failure. By late morning, AT&T said most of its network was back online, and it confirmed Thursday afternoon that service was fully restored.
According to an anonymous industry source, the issue for the outage appears to be related to how cellular services hand off calls from one network to the next, a process known as peering. They said there's no indication that it was the result of a cyberattack or other malicious activity.

The FCC confirmed that it is investigating the incident. "We are aware of the reported wireless outages, and our Public Safety and Homeland Security Bureau is actively investigating," the FCC said in a statement posted on X. "We are in touch with AT&T and public safety authorities, including FirstNet, as well as other providers."
Transportation

Waymo's Application To Expand California Robotaxi Operations Paused By Regulators (techcrunch.com) 15

The California Public Utilities Commission's Consumer Protection and Enforcement Division (CPED) has suspended Waymo's application to expand its robotaxi service in Los Angeles and San Mateo counties, putting "an abrupt halt to the company's aspirations to expand where it can operate -- at least until June 2024," reports TechCrunch. It does not, however, change the autonomous car company's ability to commercially operate its fleet in San Francisco. From the report: The CPED said on its website that the application has been suspended for further staff review. The "suspension" of an advice letter is a procedural part of the CPUC's standard and robust review process, according to Waymo. San Mateo County Board of Supervisors vice president David J. Canepa took a different stance, however.

"Since Waymo has stalled any meaningful discussions on its expansion plans into Silicon Valley, the CPUC has put the brakes on its application to test robotaxi service virtually unfettered both in San Mateo and Los Angeles counties," Canepa said. "This will provide the opportunity to fully engage the autonomous vehicle maker on our very real public safety concerns that have caused all kinds of dangerous situations for firefighters and police in neighboring San Francisco."

Waymo noted that it has reached out to two dozen government and business organizations as part of its outreach effort, including officials in cities throughout San Mateo County such as Burlingame, Daly City and Foster City, the San Mateo County Sheriff's Office and local chambers of commerce. [...] The city of South San Francisco, Los Angeles County Department of Transportation, San Francisco County Transportation Authority, San Mateo County Office of the County Attorney and the San Francisco Taxi Workers Alliance have sent letters opposing the expansion.

Transportation

Why Are California's EV Sales Dropping? (msn.com) 315

"After years of rapid expansion, California's booming EV market may be showing signs of fatigue," reports the Los Angeles Times, "as high vehicle prices, unreliable charging networks and other consumer headaches appear to dampen enthusiasm for zero-emission vehicles.

"For the first time in more than a decade, electric vehicle sales dropped significantly in the last half of 2023..." Sales of all-electric cars and light trucks in California had started off strong in 2023, rising 48% in the first half of the year compared with a year earlier. By that time, California EV sales numbered roughly 190,807 — or slightly more than a quarter of all EV sales in the nation, according to the California New Car Dealers Assn. But it's what happened in the second half of last year though that's generating jitters. Sales in the third quarter fell by 2,840 from the previous period — the first quarterly drop for EVs in California since the Tesla Model S was introduced in 2012. And the fourth quarter was even worse: Sales dropped 10.2%, from 100,151 to 89,933...

Propelled by the sales success of Tesla, and boosted by electric vehicles from other automakers entering the market, consumer acceptance of EVs had seemed like a given until recently. In fact, robust sales growth is a key assumption in the state's zero-emission vehicle plan... Under the no-gas mandate, zero-emission vehicles must account for 35% of all new vehicle sales by model year 2026.... Nationally, EV sales growth also has slowed as automakers such as Ford and General Motors cut back — at least temporarily — on EV and battery production plans. Hertz, the rental car giant, is also pulling back on plans to shift heavily toward EVs. Hertz several years ago announced plans to buy 100,000 Teslas but is now selling off its EV fleet.

Corey Cantor, EV analyst at Bloomberg BNEF, an energy research firm, said that although recent sales figures are worrisome, there's plenty of momentum behind the EV transition, as evidenced by government mandates around the globe and massive investments by motor vehicle manufacturers and their suppliers. Those investments total $616 billion globally over five years, according to consulting firm AlixPartners.

But EVs haven't reached "price parity" with gas-powered engines, the article points out, so just 7.6% of the vehicles sold last year in the U.S. were electric — while in California, the market share for EVS was 20.1%.

The article also quantifies concerns about reliability of California's public charging system, which "according to studies from academic researchers and market analysts, can be counted on to malfunction at least 20% of the time." After $1 billion in state money for charger companies, the state's Energy Commission will now also start collecting reliability statistics, according to the article. But the article also cites wait times at the chargers. "Even if they were reliable, there aren't enough chargers to go around. EV sales have outpaced public charger installation."

Some good news? The federal government is spending $5 billion nationally to put fast chargers on major highways at 50-mile intervals. California will receive $384 million. Seven major automakers have also teamed up to build a North American charging network of their own, called Ionna. The joint venture plans to install at least 30,000 chargers — which would be open to any EV brand — at stations that will provide restrooms, food service and retail stores on site or nearby.
EU

EU to Fine Apple $500M+ for Stifling Music Competitors Like Spotify (theverge.com) 117

"Apple will reportedly have to pay around €500 million (about $539 million USD) in the EU," reports the Verge, "for stifling competition against Apple Music on the iPhone. Financial Times reported this morning that the fine comes after regulators in Brussels, Belgium investigated a Spotify complaint that Apple prevented apps from telling users about cheaper alternatives to Apple's music service.... The EU whittled its objections down to oppose Apple's refusal to let developers even link out to their own subscription sign-ups within their apps — a policy that Apple changed in 2022 following regulatory pressure in Japan.

$500 million may sound like a lot, but a much bigger fine of close to $40 billion (or 10 percent of Apple's annual global turnover) was on the table when the EU updated its objections last year. Apple was charged over a billion dollars in 2020, but French authorities dropped that to about $366 million after the company appealed.

The Verge cites an Apple spokesperson who said a year ago that the EU case "has no merit."

Reuters that the EU's fine "is expected to be announced early next month, the Financial Times said."

More from Politico The fine would be the EU's first ever against Apple and is expected to be announced early next month, according to the FT report. It is the result of a European Commission antitrust probe into whether Apple's "anti-steering" requirements breach the bloc's abuse of dominance rules, harming music consumers "who may end up paying more" for apps... The Commission will rule that Apple's actions are illegal and against EU competition rules, according to the report.
"The EU executive will ban Apple's practice of barring music services from letting users know of cheaper alternatives outside the App Store, according to the newspaper."
Google

Google 'Talk To a Live Rep' Brings Pixel's Hold for Me To All Search Users (9to5google.com) 14

Google Search Labs is testing a "Talk to a Live Representative" feature where it will "help you place the call, wait on hold, and then give you a call once a live representative is available." From a report: When you search for customer service numbers, which Google recently started surfacing for Knowledge Panels, you might see a prominent "Talk to a live representative" prompt. Very simply, Google will call the support line "for you and wait on hold until a customer service representative picks up." At that time, Google will call you so you can get on with your business.

To "Request a call," you first specify a reason for why you're calling. In the case of airlines, it's: Update existing booking, Luggage issue, Canceled flight, Other issue, Flight check-in, Missed my flight, and Delayed flight. You then provide your phone number, with Google sending SMS updates. The Request page will note the estimated wait time. After submitting, you can cancel the request at any time.

AI

Service Jobs Now Require Bizarre Personality Test From AI Company (404media.co) 128

An anonymous reader shares a report: Applying to some of the most common customer and food service jobs in the country now requires a long and bizarre personality quiz featuring blue humanoid aliens, which tells employers how potential hires rank in terms of "agreeableness" and "emotional stability." If you've applied to a job at FedEx, McDonald's, or Darden Restaurants (the company that operates multiple chains including Olive Garden) you might have already encountered this quiz, as all these companies and others are clients of Paradox.ai, the company which runs the test and helps them with other recruiting tasks.

Judging by the reaction on Reddit, where Paradox.ai's personality quiz has gone viral a couple of times in recent weeks and bewildered many users, most people are not familiar with the process. Personality quizzes as part of an application for hourly work isn't new, but the Paradox.ai test has gone repeatedly viral in recent weeks presumably because of the bizarre scenarios it presents applicants with and the blue humanoid alien thing. Other clients included on Paradox's website include CVS, GM, Nestle, 3M, and Unilever.

Businesses

Cisco Will Lay Off More Than 4,000 In 5% Staff Cut (sfgate.com) 49

An anonymous reader quotes a report from SFGate: Cisco, the San Jose-based networking and telecommunications giant, is laying off 5% of its workforce. The company announced the cuts in a Wednesday filing with the Securities and Exchange Commission, alongside its quarterly earnings report. Based on the company's reported head count, the layoffs will hit at least 4,000 workers. Cisco wrote in the filing that the cuts are aimed to "realign the organization and enable further investment in key priority areas."

Most of the cuts will go through this quarter, per the filing. Cisco estimated that severance payments and other termination benefits will cost the company $800 million.
In a statement to SFGATE on Wednesday, Cisco spokesperson Robyn Blum cited "the cautious macro environment, our customers continuing to absorb high levels of product inventory, and ongoing weakness in the Service Provider market," as reasons for the layoff.

"The care of our people is a top priority, and we will provide impacted employees with career support and market-competitive severance packages," the statement continued.
Cloud

Why Companies Are Leaving the Cloud (infoworld.com) 176

InfoWorld reports: Don't look now, but 25% of organizations surveyed in the United Kingdom have already moved half or more of their cloud-based workloads back to on-premises infrastructures. This is according to a recent study by Citrix, a Cloud Software Group business unit. The survey questioned 350 IT leaders on their current approaches to cloud computing. The survey also showed that 93% of respondents had been involved with a cloud repatriation project in the past three years. That is a lot of repatriation. Why?

Security issues and high project expectations were reported as the top motivators (33%) for relocating some cloud-based workloads back to on-premises infrastructures such as enterprise data centers, colocation providers, and managed service providers (MSPs). Another significant driver was the failure to meet internal expectations, at 24%... Those surveyed also cited unexpected costs, performance issues, compatibility problems, and service downtime. The most common motivator for repatriation I've been seeing is cost. In the survey, more than 43% of IT leaders found that moving applications and data from on-premises to the cloud was more expensive than expected.

Although not a part of the survey, the cost of operating applications and storing data on the cloud has also been significantly more expensive than most enterprises expected. The cost-benefit analysis of cloud versus on-premises infrastructure varies greatly depending on the organization... The cloud is a good fit for modern applications that leverage a group of services, such as serverless, containers, or clustering. However, that doesn't describe most enterprise applications.

The article cautions, "Don't feel sorry for the public cloud providers."

"Any losses from repatriation will be quickly replaced by the vast amounts of infrastructure needed to build and run AI-based systems... As I've said a few times here, cloud conferences have become genAI conferences, which will continue for several years."
Businesses

Ubisoft CEO Defends Skull and Bones' $70 Price (videogameschronicle.com) 49

Ubisoft co-founder and CEO Yves Guillemot has defended the $70 price tag for Skull and Bones, calling it a "quadruple-A game." From a report: During a Q&A session as part of a conference call discussing Ubisoft's Q3 sales for its fiscal year 2024, one caller pointed out that Skull and Bones now appears to be taking a more live service approach -- the game's Year 1 roadmap was recently published, for example. The caller asked why Ubisoft was insisting on charging $70 for the game and potentially limiting the size of its player base, suggesting a free-to-play model may better suit the live service mechanics and give it a better chance of building a community.

Guillemot replied with an assertion that Skull and Bones deserves to be a full-price game because of its scale. "You will see that Skull and Bones is a fully-fledged game," he said. "It's a very big game, and we feel that people will really see how vast and complete that game is. It's a really full, triple... quadruple-A game, that will deliver in the long run."

Businesses

Grammarly Lays Off 230 Employees (techcrunch.com) 25

Grammarly, the parent firm of eponymous writing assistant service, is laying off 230 employees worldwide as part of a "business restructuring," the company announced this week. From a report: The layoffs are part of Grammarly's efforts to advance its focus on "the AI-enabled workplace of the future," the company says. "To arrive at today's decision, we took a look at our organizational design and the current skillsets of our teams through the lens of our company strategy," Grammarly CEO Rahul Roy-Chowdhury said in a memo to employees. "As we strengthen our focus toward driving the AI-enabled workplace and deepen our technical investments in AI, we will need a different mix of capabilities and skillsets. We also need to redesign our organization to improve the quality and speed of collaboration -- and that means, among other things, restructuring roles and co-locating certain teams." Roy-Chowdhury went on to say that the layoffs are not a cost-cutting measure, noting that Grammarly's financial position is "strong." He says the layoffs affects most Grammarly functions and geographies.
Businesses

Uber Records First Annual Profit (apnews.com) 33

In a first for Uber since becoming a public company, the ride-hailing service posted its first full-year profit and its stock hit an all-time high Wednesday. "Like its final year as a private company, the last time Uber turned a profit, it got a huge tailwind from investments that helped fuel profits, $1 billion in 2023," reports the Associated Press. "The difference is that Uber has started making money from operations." From the report: Uber and other ride-share companies struggled through the COVID-19 pandemic. The company, whose stock recently joined the S&P 500 index, saw its ride-hailing business stymied as government lockdowns kept millions at home. But Uber has focused on cutting costs and, during the pandemic, building up a then-nascent food-delivery division, which has since become a major revenue driver. Uber's ride-hailing service, meanwhile, has gradually bounced back and the numbers from the fourth quarter suggest both are trending in the right direction.

Delivery revenue grew 6%, and revenue for the ride-share part of the business climbed 34%. Industry analysts also noted growth in the company's membership platform. "Uber One now has roughly 19 million members across 25 countries, wrote William Blair's Ralph Schackart. "Uber One members generate roughly 30% of mobility and delivery gross bookings, up roughly 700 basis points year-over-year." Revenue totaled $9.94 billion, beating Wall Street projections for $9.75 billion. Gross bookings surged 22% from the prior-year period to $37.6 billion. For the year, Uber posted a profit of $1.89 billion, or 87 cents per share, on revenue of $37.28 billion.

The Courts

Judge Rules Against Users Suing Google and Apple Over 'Annoying' Search Results (arstechnica.com) 22

An anonymous reader quotes a report from Ars Technica: While the world awaits closing arguments later this year in the US government's antitrust case over Google's search dominance, a California judge has dismissed a lawsuit from 26 Google users who claimed that Google's default search agreement with Apple violates antitrust law and has ruined everyone's search results. Users had argued (PDF) that Google struck a deal making its search engine the default on Apple's Safari web browser specifically to keep Apple from competing in the general search market. These payments to Apple, users alleged, have "stunted innovation" and "deprived" users of "quality, service, and privacy that they otherwise would have enjoyed but for Google's anticompetitive conduct." They also allege that it created a world where users have fewer choices, enabling Google to prefer its own advertisers, which users said caused an "annoying and damaging distortion" of search results.

In an order (PDF) granting the tech companies' motion to dismiss, US District Judge Rita Lin said that users did not present enough evidence to support claims for relief. Lin dismissed some claims with prejudice but gave leave to amend others, allowing users another chance to keep their case -- now twice-dismissed -- at least partially alive. Under Lin's order, users will not be able to amend claims that Google and Apple executives allegedly sealed the default search deal on the condition that Apple would not create its own general search engine through "private, secret, and clandestine personal meetings." Because plaintiffs showed no evidence pinpointing exactly when Apple allegedly agreed to stay out of the general search market, these meetings, Lin reasoned, could just as easily indicate "rational, legal business behavior," rather than an "illegal conspiracy."

Users attempted to argue that Google and Apple intentionally hid these facts from the public, but Lin wrote that their "conclusory and vague allegations that defendants 'secretly conducted meetings' and 'engaged in conduct to obfuscate internal communications' are plainly insufficient." Sharing bystander photos documenting Google's Sundar Pichai and Apple's Tim Cook meeting at a restaurant with a manila folder tucked under Pichai's elbow did not help users' case. Lin was also not moved by users demonstrating that Google has a history of destroying evidence, because "they put forth no specific factual allegations that defendants did so in this case." However, users will have 30 days to amend currently "inadequately" alleged claims that "Google's exclusive default agreement, under which Apple set Google as the default search engine for its Safari web browser, foreclosed competition in the general search services market in the United States," Lin wrote. If users miss that deadline, the case will be tossed with no opportunities to further amend claims.

Youtube

YouTube Has Become One of the Biggest Pay TV Services in the US (businessinsider.com) 31

Google has been trying to break into TV for close to two decades. It's here now: Its YouTube TV offering has become one of the biggest pay-TV services in the US. Business Insider: YouTube TV -- which, like conventional pay TV, sells a bundle of dozens of channels -- now has "more than 8 million" subscribers, YouTube CEO Neal Mohan announced Tuesday morning. That makes YouTube the fourth-largest pay TV service in the country, behind Charter and Comcast (14.1 million each) and DirecTV, at around 11 million.

YouTube last disclosed subscriber numbers in 2022, when YouTube TV had 5 million customers. It likely got a meaningful boost last fall when it started selling the NFL's Sunday Ticket service as an add-on to its basic package of TV channels. YouTube's ascent into the mainstream of pay TV represents a couple of things. For starters, it shows you that YouTube and its owner Google have been persistent and patient about trying to crack TV, and its enormous twin revenue streams: subscriptions and ads.

IBM

IBM To Managers: Move Near an Office or Leave Company (bloomberg.com) 182

IBM delivered a companywide ultimatum to managers who are still working remotely: move near an office or leave the company. From a report: All US managers must immediately report to an office or client location at least three days a week "regardless of current work location status," according to a memo sent on Jan. 16 viewed by Bloomberg. Badge-in data will be used to "assess individual presence" and shared with managers and human resources, Senior Vice President John Granger wrote in the note. Those working remotely, other than employees with exceptions such as medical issues or military service, who don't live close enough to commute to a facility must relocate near an IBM office by the start of August, according to the memo. Managers who don't agree to relocate and are unable to secure a role that's approved to be remote must "separate from IBM," Granger wrote.
Businesses

Amazon Prime Video Ads Start From Today - Up To 3.5 Mins Per Hour (9to5mac.com) 108

An anonymous reader shares a report: Amazon Prime Video has been a free perk for those who subscribe to the ecommerce giant's free shipping service, but if you're a US Prime subscriber, things change from today. We first learned of the planned change back in September of last year, with the implementation date announced in an email to customers in December. If you want to retain the ad-free experience, you have to hand over an extra $2.99 per month. The WSJ notes Amazon's claim that it has a lower ad-load than most ad-supported services. Amazon's presentation said the average ad load per hour is expected to be between two and three-and-half minutes, which would be meaningfully smaller than traditional television and most other streaming services. Some commercials would appear before a program begins playing, while others would interrupt it.
Businesses

Tech Stocks Hit New Records as Tech Layoffs Rise Amid AI Hiring Sprees (cnbc.com) 61

An anonymous Slashdot reader shared this report from CNBC: The S&P 500 is trading at a record and the Nasdaq is at its highest in two years. Alphabet shares reached a new pinnacle on Thursday, as did Meta and Microsoft, which ran past $3 trillion in market cap.

Don't tell that to the bosses.

While Wall Street cheers on Silicon Valley, tech companies are downsizing at an accelerating clip. So far in January, some 23,670 workers have been laid off from 85 tech companies, according to the website Layoffs.fyi. That's the most since March, when almost 38,000 people in the industry were shown the exits. Activity picked up this week with SAP announcing job changes or layoffs for 8,000 employees and Microsoft cutting 1,900 positions in its gaming division. Additionally, high-valued fintech startup Brex laid off 20% of its staff and eBay slashed 1,000 jobs, or 9% of its full-time workforce... Earlier in the month, Google confirmed that it cut several hundred jobs across the company, and Amazon has eliminated hundreds of positions spanning its Prime Video, MGM Studios, Twitch and Audible divisions. Unity said it's cutting about 25% of its staff, and Discord, which offers a popular messaging service used by gamers, is shedding 17% of its workforce...

Investors lauded the cost-cutting measures that companies put in place last year in response to rising inflation, interest rates hikes, recession concerns and a brutal market downturn in 2022. Even with an improving economic outlook, the thriftiness continues. Layoffs peaked in January of last year, when 277 technology companies cut almost 90,000 jobs, as the tech industry was forced to reckon with the end of a more than decade-long bull market. Most of the rightsizing efforts took place in the first quarter of 2023, and the number of cuts proceeded to decline each month through September, before ticking up toward the end of the year.

One explanation for the January surge as companies budget for the year ahead: They've learned they can do more with less... Nigel Vaz, CEO of consulting firm Publicis Sapient, told CNBC that some companies are probably looking at the boon that Meta and Salesforce got after their hefty cost-cutting measures last year... At the large publicly traded companies, there's an "intense focus" on profitability, margins and cost cutting, said Tim Herbert, chief research officer at CompTIA, which tracks trends across the tech sector.

CNBC emphasizes that layoff numbers are much lower than last year, according to the CEO of the company that owns the tech-recruiting site Dice — and that the layoffs aren't limited to the tech industry. But the article also argues that "AI demand is so great that some tech companies are cutting headcount in parts of the business to invest more heavily in developing AI products." (SAP specifically said its restructuring aimed to boost "focus on key strategic growth areas, in particular Business AI.")

And elsewhere CNBC writes that "As tech firms prioritize investments into artificial intelligence and go on a hiring spree, other segments are likely to see layoffs continue into 2024, according to industry experts."

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