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Cellphones

Are Mobile Apps Putting Your Privacy At Risk?->

Submitted by
CWmike
CWmike writes "Smartphone apps can do more than provide you with entertainment, information or useful services — they can also invade your privacy. In addition to tracing your Web habits, location, and examining your files, apps can gather the phone number and the unique ID number of each type of phone: the Unique Device Identifier (UDID) on the iPhone, the IMEI number on the BlackBerry, and (depending on the make) the IMEI or MEID on an Android phone. Personal information that apps gather about you can be matched to these IDs. That means that ad networks can easily combine various pieces of information collected by multiple apps, build a sophisticated profile about you — and then legally sell that data to other marketing companies. It's not as if you weren't warned by the apps. But do you actually pay attention to what's gathered? Have you ever not downloaded an app because of that warning? Computerworld delivers a run-down of the privacy threats you face when using mobile apps, advice on ways you can protect yourself, and a look at possible legislation that may — or may not — help."
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