An anonymous reader writes: elf-driving cars represent the future of the auto industry, right? At the very least, that’s the narrative we seem all too willing to accept at face value as we envision a world where cars drive themselves to and fro while drivers are relegated to mere observers, free to engage in more pressing activities.
Everywhere you look, the biggest names from the tech and auto industry are doubling down on autonomous driving: Mercedes, BMW, Tesla, and Google, just to name a few. Even Apple is reportedly interested in developing a car with autonomous driving capabilities.
But one company steadfastly remaining on the sidelines is Porsche. As Porsche CEO Oliver Blume tells it, no one buys a Porsche because they’re interested in having someone else drive it, especially if that someone else happens to be an advanced computer.