It's because Apple's not based on product, it's based on image. If anything seems like it could even start to threaten that image, people want out before it crashes.
yah cause Apple's iphone and ipod aren't sucessful "products". How does this guy get 5 insightful for that crap of a sentence. Saying apple isn't based on quality products definitely comes from someone that's never used any of their products.
e-credibility: the non-guaranteeable likelihood that the electronic data you're seeing is genuine rather than somebody's made-up crap. - Karl Lehenbauer