It's not that the reports are "alarmist". It's (1) you're not understanding the actual risk, and (2) you're pretending that the reports are predicting the end of the world.
Yup. that applies to most of the comments.
Viruses mutate and flus occur regularly. Occasionally, one is deadly.
To get in front of evolution and have 50 million vaccines ready for distribution, you need to make educated guesses.
This year we guessed wrong. That's the gist of the article.