I believe they streamed the 2010 fall music/iPod event, too.
I think you've got the right idea. In my experience, a lot of rejections have little to do with the quality of the underlying research and rather reflect the biases of the reviewers. Bad reviewers reject a good paper, and someone else is smart enough to accept it.
Of course, the reality is that both reasons probably contribute to this phenomenon—but just saying that this is e peer review process working as expected is complacent and facile.
(My mod points seem to have expired, or I would give you some.)
Crap, forgot to log in. Oh well.
I did write the parent comment. Hopefully it's helpful.