Comment Amazon is not Google (Score 1) 24
When Google started their search service, they had a reputation for integrity ("Don't be evil"). That's why people trusted their search results.
Of course, nobody trusts Google any more, but Amazon is starting from a place of distrust. If you're selling the very thing I'm searching for, it would be like asking a snake oil salesman if his remedy really works. I'm sure some people are really that dumb, but I don't think it's much of a business plan.