What has this to do with corporate greed? It seems Intel is trying a new business model and in the end it is up to the Customers if they are willing to spend additional 50$ or not. Also, how is this different from a software upgrade? When anyone wants to upgrade to Win 7 premium from Win 7 home...what do you think actually happens? Microsoft just enables some part of the code which was previously disabled. Intel is just giving us some more options.