When you look out at the world and make decisions about how to direct your life's actions, you are being guided by philosophy, whether implicitly or explicitly.
Questions like: "Is science valid?", "Is the universe knowable?", "What should I do now?" are all philosophical questions.
-- amazed? Microsoft says something about a product of theirs to try and generate hype and interest in it. This is news? OMG!
Non-evil? Are you kidding?
It's just part of a greater Microsoft strategy to get and keep the Microsoft brand in front of people. It's the same evil, different day.
Protect it from who, what and why?
Why, our enemies, of course.