"Within seconds, I’ve got step-by-step directions to a coffee shop down the street beamed directly to my eyeballs."
Aside from being a little Jetsons, sounds potentially problematic. (Note, Mercedes had been doing R&D since July.) It goes without saying that someone is working on an integration of their own with a Tesla Model S.
There is a coolness factor, there may be some utility — but not usre this is a great idea.