I have no idea about the bait-and-switch-ness of this whole thing, but one minor point: a "c-level executive" refers to an executive whose acronym begins with a "C", e.g. CEO, CTO, etc. etc. So the hubris is not in demeaning their own clients, but rather in inflating their importance (which, I guess, was already obvious).

Oh, right. That's just a mistake. I completely missed that... sorry. I really should be more careful about reading stuff... I thought it was enough to RTFA, but I guess I need to RTFCTIATRT (comment that I'm about to reply to) as well. For the record, it appears that Saturn's max brightness has an apparent magnitude of around -0.3, so it's that it's out of place on the table rather than off by a minus sign.