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The Business is a generic alias for "whoever" is doing the asking. It's a polite way to not point fingers at crazy requests.
It is usually those that have just mastered Excel for The Business that are causing the problems. I've seen Excel workbooks which referenced other workbooks and did queries against Access and SQL databases. I was amazed that it worked.
It's almost crazy to think that the artist is able to get his/her songs to play on Spotify, Pandora AND the radio. This combined with actual sales sounds lucrative. Most of us only get paid from one place at a time.