100% Correct, this isn't a punishment that will prevent Apple from doing exactly the same thing further down the road.
Damages should be punitive, like what's happening in Sweden, where fines are directly linked to income.
Just to be a bit pedantic.
While the driver were indeed a Swedish national, the infraction, and the fine, happened in Finland.
Finland recently changed their laws to make their speeding ticket fines (and possible other fines) proportional to the perpetrators wealth.