I think many commenters here don't understand how a free-market system and capitalism works.
A company can charge ANY price it wants for its products, regardless of the cost to make them. Do you really believe, for instance, that a BMW 5 series costs $20-30k more to make than a similarly equipped 3 series? Heck no -- in fact, the two cars share a lot of the same major parts (like engines in certain versions of them).
A manufacturer can set any price it feels the market can bear. And from a marketing and computer upgrade standpoint, this move by Intel makes perfect sense for the normal consumer market. Instead of having to upgrade your whole computer in 2 years, pay Intel the $50 and your computer may be good for another 2 years.
This "you're being ripped off" bit is ridiculous and would only be a logical argument in a socialist system where all prices were pre-determined by a government entity and set according to exactly what it cost to make the product + X percent markup.
Luckily, we do not live in such a system.
Mental health and psychology at Psych Central