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We've improved Slashdot's video section; now you can view our video interviews, product close-ups and site visits with all the usual Slashdot options to comment, share, etc. No more walled garden! It's a work in progress -- we hope you'll check it out (Learn more about the recent updates).

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Comment: That's just the trick isn't it? (Score 5, Interesting) 193

by BaronSprite (#29343671) Attached to: How Hollywood Tie-Ins Saved Lego
While it is annoying to have 500 different versions of ____ summer movie theme represented in toy form, the best trick that lego has going for it is that you can usually rip it down and change it into something else when you are bored of it. LEGO recognizes that their product can still fit in with the imaginationland scheme while still appealing to a current market trend, so why not?

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