What users don't get is that the more people use adblock, the more marketers will have to extract every last penny they can out of the users they can. That means dirtier, high ROI ads, pop-ups, etc. Most users aren't going to install adblock no matter what they do.
First of all, ad views don't make money; clickthroughs make money.
I'm well aware. Though it's worth noting what you say is mostly true for text ads/hybrid ads, and some banner companies like Google, while others(pop-ups), most other large display ad networks stay with CPMs and media buys.
That said: "Dirtier" ads also make more money for the advertiser. Animated weight loss, pop-ups, biz-opp, etc. That's what I meant and that's what will become more common if adblock ever becomes the norm. The methods they use are dirtier as well, but that's more a symptom of less scrupulous companies advertising. Right now many ad networks restrict these niches and products from advertising.
And I may be in a minority (though probably not), but I'm usually not interested in any of the products or services advertised and don't trust the sales pitch of an online ad regardless.
Second, if advertisers create more intrusive ads (which didn't work so well when they did), that's just too bad. I will either avoid the ad, or else avoid the site promoting the ad. The only thing that forcing an ad on my display would accomplish is to make me not want to look at your site, and therefore be extremely unlikely to recommend your site to someone else who might actually click on an ad. If I want to learn about a product or service, I'll do the research on my own, and ads will never be a factor. I am not an early adopter, I do not make impulse purchases, and I am not your target demographic.
People who either don't know how or choose not to block ads will have to decide for themselves whether they want to patronize a site that tolerates or facilitates intrusive advertisements.
It's not about you. It's about math and the thousands of others who WILL buy. There's always a population that won't buy and another with their credit card numbers tattooed on their foreheads. What you doesn't matter as long as they keep doing what they do.
Well pop-up windows are pretty much out because all the major browsers now block them by default. I've seen a few in-page pop-ups but those are probablly pretty easy for an ad-blocker to detect.
They just make you click on something first. Using the onclick action bypasses every major popup blocker I'm aware of.
It's not that I want to hide the ads. What I want is to hide the annoyance of the ads. Keep the ads subtle and out of the flow of what I'm on a site for, and I won't want to block them.
What the marketers don't understand is that the more annoying they get, the less eyeballs they receive because of more and more people use ad-ons like Adblock to avoid the annoyance. All they seem to understand is the lazy approach. Be loud! Be garish! Be anything but smart and honest!
What users don't get is that the more people use adblock, the more marketers will have to extract every last penny they can out of the users they can. That means dirtier, high ROI ads, pop-ups, etc. Most users aren't going to install adblock no matter what they do.
The other end of it is that marketers in general are confident that they can overcome adblock if it ever becomes popular to the point where it's a problem. Adblock only works by recognizing the domain hosting the image/scripts or common path names.
Toss that banner add on the cloud, or have it hosted locally by the site owners(in a non-"banners" or "ads" subdirectory) and for the most part you've got it beat. Advertisers haven't adapted because there's not a big enough incentive to. But if push ever comes to shove, they'll win.
Imagining that AdBlock provides(or could provide) enough incentive to make anyone even think about cleaning up advertising is nothing but wishful thinking.
The fact that Wkileaks is making a big deal of the stolen stash of documents suggest they are NOT in this to provide information, but rather to further a specific agenda.
Forget for a moment about the irony of bickering over "ownership" of stolen documents. The fact that Wikileaks still HAS a copy of those documents means they weren't harmed.
They are in this to provide information, but part of their self-given task is also to get the information as much coverage as possible. Controlling the flow of information is part of this in their eyes.
As their relationship with their formal partners(Guardian, NYTimes, etc) deteriorate, the leaks have been released differently. Instead of trying to create the news, they latch onto existing stories and ride on their coat tails. In Egypt for example: News about Mohamed ElBaradei and Egypt would have been ignored had it been in the original dump of releases. But by releasing the information as Egypt starts to get international attention, the information ends up showing up in a huge variety of articles on the topic. The information spreads without being the cause of the news. It compliments it instead.
Well what I think the poster was getting at is the idea that, if you're closing off all insecure ports on all your machines themselves, then firewalls shouldn't really being doing anything anyway. It's not an either-or proposition, is it? Either you have a firewall or you have unpatched computers running with all ports open?
Except that you generally don't "close off insecure ports". You're not disabling them, you're just setting them to "not open yet". A large part of the point behind a firewall is to make sure nefarious programs can't open the ports without your knowledge.
Correct me if I'm wrong, but don't internet ads generate their revenue through the amount of clicks they incur? I know Google's ads do this. By using adblock, what I'm saying is: I'm never going to be clicking on any of the ads on your website. If I didn't use it, I still wouldn't be clicking on any ads on your website and they will also annoy me. It's most likely that the people using ad blocking don't care about the ads you display and won't be clicking on them anyway.
Small text ads are generally pay per click, large banners are generally pay per 1000 views.
The key elements in human thinking are not numbers but labels of fuzzy sets. -- L. Zadeh
