The problem with Anita is that she made her subject/focus the negative aspects of gaming, rather than the good aspects and what changes she would like to see.
When you approach a subject from a negative prospective you automatically put people on the defensive. You're less likely to get people to see your point of view that way.
She would be better off promoting those games that do show strong female characters and story telling. Highlight what makes them good examples and then talk about what changes she would like to see in the industry as whole.
The only problem with that method is that incentives cutting corners to meet the deadlines. Not a good idea to sacrifice quality for timeliness in a nuclear power plant.
Which thankfully isn't a problem nowadays. Otherwise shows like Game of thrones or Walking Dead would suffer the same fate and poor ratings that Babylon 5 did.
"Engineering without management is art." -- Jeff Johnson