Comment Re:Broadcom don't deal with little guys (Score 1) 165
It's just the way they do business. I think they're about volume rather than margin. They're not even vaguely interested in enthusiasts or small scale jobs.
They are. If you take a look around, you'll find a Broadcom chip in everything. Be it WiFi, Bluetooth, FM radio, NFC, Ethernet (MAC or PHY or both, or switch chips), DOCSIS chipset, DSL chipset, router processors, etc. They make a custom SoC for everything.
Broadcom's business is basically a line item for your specific purpose - you want a DSL modem? Just buy the reference design and rebrand it, because they have it.
And the other reason is Broadcom chips are CHEAP. Stupidly cheap. That's why they're everywhere - take a hit on margin and make it up with volume.
Most silicon vendors are like that - they can only deal with big vendors, so they do. Sometimes you find an enlightened one who actually makes a deal with a company to be a point of contact for smaller orders. E.g., if you want to deal with Qualcomm directly, you have to be a big player. But you can still use Qualcomm's products because Qualcomm has a small set of companies to whom they pass smaller deals off to. These smaller companies deal with Qualcomm directly and get all the technical information from Qualcomm, but they're smaller and can deal with smaller projects far more easily than Qualcomm can.