Comment Re:Misleading title... (Score 2) 160
You still have control though which is the crucial point. If you revert to paying cash, your trips to Walmart are no longer being tracked.
Let's not get too excited, Google is looking to monetise tracking information in the same was as grocery store reward cards allow the stores to mine purchase data and send you focused offers. The NSA is not interested in your buy one, get one free selections but Google is interested in directing you to their corporate clients based on where you happen to be.
The quid pro quo is that your acceptance of such tracking does provide financial reward. This is an option of which you may wish to avail yourself.
This is not the same as the voting and the ipod analogy not least due to the vagueness of the question. Is it one ipod for one vote or for all future votes? Were the respondent congenital idiots? All important questions..