Comment IdIoTs (Score 5, Insightful) 196
Wow, an article hyping a fork of the internet that is all...hype!
Let's say 2-10% of the total population use devices to actually control or monitor web-connected appliances. That's not where the market is.
It's all about the 100% of the population are subjected to an unending bombardment of ads on their refrigerator and microwave screens, based on personal data profiles garnered from same-said appliances associated with other known user info. Universal real-time context-based marketing. SCORE!
This isn't about technology. It's about marketing, pure and simple.