The chapter on MMOs, for example, discusses the fact that MMOs have stories that never end, worlds with millions of chosen ones, and a complete inability to control pacing or quest flow.
I have always wondered why MMO's actually have a more dynamic world. It doesn't even need to be something where you can interact with everything, but where your actions have actual effects on the world.
Interesting concept would be have two or three nations. Every nation would be having it's hierarchy, starting from a single king to ministers and then to army wiht its generals and lower level players.
For those who wouldn't want to fight, there would be an economical system based on the same idea. Lets say you wanted to be a level 80 pizza baker. But as with life, you wont get to the top right away. Your life would start as an abandoned-by-his-father, homeless boy on the streets of Naples, Italy. As a kid you didn't have any money and had to live on the cold streets. There were lots of fine italian pizza restaurants. After closing time you went on their back doors and sneaked some already cold pizza from the trash. Pizza that was too rotten to be eaten by the classy rich people. Tasting and mixing the different kinds of pizzas you found from the trash actually teached you about different kinds of flavors in pizza and sooner or later you dinged your first level.
Now the economy could be nicely mixed in. As a low level character without any gold, you have to start from the bottom, doing work that higher level players found boring. You set up your own little corner where you would take quick pizza orders from people walking past you. From soldiers injured by the enemy forces. Because you didn't have any start-up cash, you would took an order and walk behind the other pizza place and hope they've just thrown something out. Perfect, almost the pizza that the customer ordered. You just take out the pepperoni with your fingers and deliver the pizza to the customer. GZ first quest done, level 2 dinged, made some cash and even improved your skills. Eventually your grant level 80 quest would be to create the largest pizza in the world - larger than anyone has ever done.
This is also why the world should be SKILL BASED, not level based. You do something and you learn. Eventually you would be the best pizza maker in the world.
That is what i want to see in a game. Maybe this book helps me get in to gaming industry as a game story writer.