Tookis writes "In a recent patent filing, Google has proposed a real time profiling of players of online games such as World of Warcraft. Soon players of such games may see in game ads directly designed to appeal to their persona. Last month Google filed a patent in both Europe and the US which outlined plans to psychologically profile people simply by their style of play in popular online games. 'From the patent; "User dialogue (e.g., from role playing games, simulation games, etc) may be used to characterize the user (e.g., literate, profane, blunt or polite, quiet etc). Also, user play may be used to characterize the user (e.g., cautious, risk-taker, aggressive, non-confrontational, stealthy, honest, cooperative, uncooperative, etc)." Taking this a step further, Google also believe if a player likes to explore their new virtual world, that they would be interested in the real world, as such would target the player with travel ads.'"

smileham noted a story about Mozilla developers considering work on a "social networking" Firefox extension called the "Coop" to take up where Flock left off. Also here is a wiki on the subject.

An anonymous reader writes "A common problem with GNU/Linux for new users is not the operating system, but the switch in applications they must undertake to use it. Many who try to make the switch have little experience with the common open source applications available under GNU/Linux. The Kutztown GNU/Linux User Group, in Pennsylvania, is helping to change that on a large scale by distributing open source applications to faculty on Microsoft Windows machines first. Instead of selling GNU/Linux, the group is selling open source. Faculty at the school have been provided discs containing a number of popular open source applications compatible with Windows as part of a larger program to get more users to consider switching operating systems."

Jeremy Dean writes "Our intuitive understanding is that face-to-face communication is the most persuasive. In reality, of course, it's not always possible to meet in person, so email wins out. How, then, do people react to persuasion attempts over email? Persuasion research has uncovered fascinating effects: that men seem more responsive to email because it bypasses their competitive tendencies (Guadagno & Cialdini, 2002). Women, however, may respond better in face-to-face encounters because they are more 'relationship-minded'. But is this finding just a gender stereotype?"

Next Generation has up an interesting piece considering ways to make the ultra-successful Nintendo DS even better. Thoughts include streamlining the needlessly complicated 'friend code' system, adding internal flash ram to the device, and rolling out a virtual console system ala the Wii. Their best idea, I think, is to use the GBA slot on the system for a cartridge including all of these new elements: "The advantage over typical 'system upgrades', like the ram expansion for the N64 or the PS2 hard drive, is that this cartridge should have little direct effect on game software; it would simply transform the DS into a more useful and personal tool. Such an update would also weed out the necessity to offer a whole new DS model, further annoying people who felt forced to upgrade to the DS Lite - itself only a cosmetic adjustment."

If you have a Core 2 Duo Macintosh, the built-in WLAN card is capable of networking using (draft 2) 802.11n. This capability can be unlocked via an update Apple distributes with the new AirPort Extreme Base Station. Or, they will sell it to you for $4.99. Why don't they give it away for free, say with Software Update? Because of the Sarbanes-Oxley Act (which was passed in the wake of the Enron scandal). iLounge quotes an Apple representative: "It's about accounting. Because of the Act, the company believes that if it sells a product, then later adds a feature to that product, it can be held liable for improper accounting if it recognizes revenue from the product at the time of sale, given that it hasn't finished delivering the product at that point."

ghostcorps writes "Australian Newspaper 'The Age' reports that developers of iPhone skins (skins for smartphones that resemble the iPhone) have been legally attacked by Apple. Beyond that, bloggers who have reported on the skins have been threatened with legal action as well. From the article: 'Ironically, Apple's attempts to have the files removed from the web have only given the skins greater publicity, and they have already begun spreading to other websites. The issue marks a distinct change in tone for many bloggers and journalists, who just last week praised Apple for its 'revolutionary' and 'game-changing' phone despite being unable to conduct a proper hands-on test of the product.'"

PreacherTom writes, "It's not a stretch to say that kids use the Internet to play World of Warcraft and to tweak their MySpace pages. Still, the MacArthur Foundation doesn't think that is quite specific enough. The private, grant-making institution is commissioning a $50 million, five-year study to investigate precisely how and why young people use the Net. $10 million in grants is going to to individuals and organizations to work on projects that stimulate research in digital media. Sign me up."