Comment Re:they fundamentally don't get it. (Score 1) 249
But even if they use "smart" (yes, those are sarcastic quotes) keyword matching to anticipate something they think will interest you, they completely fail on the context comprehension because most spoken languages have common words with multiple meanings, not to mention metaphorical use of words.
For a particularly annoying example, when I first set up a Facebook account I filled in some of the interests in order to let folks find me who were searching for others with the same interests. I sing in a barbershop quartet, and frequently mentioned barbershop music in my posts. As a result, *every single day* at least one sidebar ad promoted accounting services to maximize income for my salon.
And when I mentioned that I was starting a diet to lose weight... I might as well have issued a personal invitation to every snake oil merchant on the planet. Yeah, pal, I got yer "one weird trick doctors don't want you to know" right here.