Comment Re: Summary, someone? (Score 1) 1029
RIPD is Bleach with a Western perspective. I dunno at the specifics, but that's exactly what the marketing made it out to be. The difference between why Bleach has hooked millions of kids and teenagers worldwide and RIPD is failing is twofold:
1) Bleach has teenagers as the main characters. The Star Trek reboot understands this. If you want to capture the core summer blockbuster audience, it helps to cater and relate to the core audience. Ryan Reynolds does not count. Jeff Bridges sure as hell doesn't count.
2) With Bleach, the cops / Soul Reapers have crazy unique powers like the X-Men. Incidentally, the X-Men movies have done well at the box office, even the crappy Last Stand. The power reveals are half the damn fun. In the trailers for RIPD, Jeff Bridges and Ryan Reynolds get to shoot stuff with guns. Woot.