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Comment Why does everything have to appeal to everybody?? (Score 2, Insightful) 798

I read the article and it says it has to "appeal to a more mainstream audience", and yet it's earnings and revenue are up sharply this year. So, what logic says that they need to appeal to a wider audience?? Do they think that going more mainstream (which I suspect means also changing some of the type of programming as well....) won't cause any of the existing audience to leave? This sounds like the media equivalent to New Coke.

It's funny.  Laugh.

Apple Introduces "MacBook Wheel" 268

CommonCents noted an Apple announcement a few hours before the anticipated keynote. He says "Apples' latest must have gadget does away with the keyboard. With the new MacBook Wheel, Apple has replaced the traditional keyboard with a giant wheel."

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