Comment Re:Whatever, it's a great service (Score 1) 244
We're talking about the cat food you grab off the shelf when you have no cat food at home, the one your cat likes is sold out, you don't know enough to tell the difference between the ones you see in front of you and you're late for supper so you grab the one with the logo you recognize because it's a symptom of the human condition that things that are familiar are deemed safer than things that are not familiar.
No, the whole "my pet died even though I fed it name brand food" thing kind of blew the lid off of quality=expensive. My cats get the store-brand cat food, and they love it. If they're out of that, I get the next stuff up on the price scale. Either you have a cat that will mow through anything you put in front of her (mine) or a cat that's so finicky that it's a coin flip no matter what you buy. Under those conditions why would you pay $5 a bag for Meow Mix knowing your cat might hate it and prefer $2.50 Alley Cat instead?
Now when presented with two or three choices and they're all the same or similar price you're going to go with the one you've heard of, that's true.