Comment Re:Superman logo is a Trademark (Score 5, Interesting) 249
Which is why it's on ~1 out of 9 t-shirts, ~4 out of 10 underwear, and 3 out of 100 tatoos. They could license it for 1$.
Perhaps they can get around the "license requirement" for this memorial by purchasing a $10 T-shirt off the shelf. And simply don the product they purchased to the statue after folding.
The product then is already licensed; and the statue is not an article being used in trade.... it makes no difference if you wear it in public or attach it to a statue: you purchased a product that included the right to contain that logo licensed to the apparel distributor ---- the trademark holder's consent simply isn't required (they already consented to the mark's usage).
They could also "treat" the shirt by covering it with some chemicals, plastics, and protective coatings to help preserve and protect it. and possibly take some other steps to "emboss" or emphasize the mark, as long as the logo itself remains unaltered.