Submission + - The Realities of Selling on the App Store (streamingcolour.com)
Owen Goss writes: "Everyone is familiar with the story of the iPhone developer who spends two weeks of spare time making a game that goes on to make them hundreds of thousands of dollars. The reality is that with the App Store now hosting over 25,000 apps, the competition is fierce. While it's true that a few select apps are making developers rich, the reality is that most apps don't make a lot of money.
Owen Goss, from Streaming Colour Studios, took a hard look at the first 24 days of sales data for their first game, Dapple, and posted about it on the company blog. The post reflects what is more likely the norm for developers just getting into the iPhone development game."