Comment Re:What the fuck is this shit? (Score 3, Informative) 275
One of my all time pet peeves is the term "price point" - they can't just say "the price"; no it has sound like some sort of scientific data point. And unfortunately, I'm hearing regular folks using that "term" in everyday conversation now.
Not sure what the problem is with this really. Use of the term "price point" implies a relation between a certain level of features/benefits and the cost to the purchaser. It also tends to imply that there will be a cluster of competing products or services that offer similar features and are at around the same price - a price point.
The reason for this is that it's cost prohibitive for manufacturers to produce and market a near infinite number of items with various combinations of features to satisfy everyone, and so they choose a set number of products to manufacture, each targeting a specific demographic or price point, with features to match. Their competitors do much the same thing, and what results is a set of discrete price points at which you can buy a given item with an associated set of features, with not much in between.
e.g. Customer: "Hey, can't I buy a DSLR for $Y that has $A feature I want?"
Store Sales Guy: "Sorry, they don't manufacture them at that price point. You either have the entry level types for $X and the cheaper prosumer types at this price point up here at $Z. If you want that feature you'll have to fork out a lot more."