Comment Deep thoughts (Score 1) 743
Prefer sizzle sounds? O.M.G.
Prefer sizzle sounds? O.M.G.
Here's the thing: Fox makes tons of money off of initial ad sales when its found the "next big thing".
"This will be the next Simpsons", "This will be the next 24", "This will be the next Idol".
Phrases like that are what get the ad dollars because companies want their product tied to something big at the very beginning. Fox gets those shows on the air, gets those ad dollars, and gets eyeballs looking at the time slot. Numbers start to wane, another "next big thing" ad opportunity rolls around, and they yank the show and slide in the new one.
Money, people, money money money. They don't give a rat's ass about satisfaction of a small-but-loyal viewer set, they care only about ad revenue.
Tax cuts. More tax cuts and tax rebates and tax credits. It really works, I've seen it.
You get your tax cuts, you take your receipts to that little 4x5 H&R Block kiosk in the middle of Walmart, you walk around while they prepare them, they cut you an advance refund check, and you take it over and buy a new flatscreen Vizio TV to hang on the wood panelling in your trailer. And that stimulates the economy.
Duh.
It seems like bad business practice (a liability?) for the fate of an entire company to be tied to one man, but there it is: people do not trust Apple to innovate sans Jobs. Rather than wait for the guy to drop dead or decide to quit. They have to start weening the public off of the idea that Steve Jobs sits in a big room, thinking up ideas that later become the products people crave.
The fact of the matter is Jobs has brought an atmosphere and mindset to Apple that they'd been lacking for a long time. And while people are -often legitimately- prone to question how truly innovative Apple's products are, it's hard to argue that the hype is often legitimate, and they at least have designs that contain and lack just the right number of features with the right amount of polish for a majority of users, to the point where they are willing to pay a premium for the product.
Separating the Steve Jobs from the idea that Apple is what has to be done, and it's going to be rough.
And it should be the law: If you use the word `paradigm' without knowing what the dictionary says it means, you go to jail. No exceptions. -- David Jones