But the real reason this is coming out is because it's leaked that they've given up on the affordable electric car and are going to cede that entire market to Hyundai and Kia.
By announcing plans for a $25,000 car and committing funds for a factory to build it. Makes sense.
Did you know you can buy a sub-$10,000 all-EV car already? Just look it up on alibaba. Why hasn't Tesla's sales in China (and BYD's for that matter) been destroyed by that? Maybe you need to think about how the sticker price is not the only parameter driving the market.
I've been saying it for years but Tesla is on borrowed time. They're build quality just isn't good enough and their cards are running off a 5 year old platform that they just don't have the resources or the engineers to modernize and update.
The Model Y is the top selling car in many market regions and the #1 car in more than one region. On top of that it is satisfactory to the German market. I think this speaks to the build quality far more than unsubstantiated claims. Repair records published by this or that magazine only tell part of the story. Consumers, of which I am one, are overwhelmingly satisfied with their cars. The complaints about build quality seem to come mostly from people who don't have one.
As for resources, Tesla has enough cash in the bank to sustain all operations (and payroll!) for years even if they had zero revenue. The manufacturing techniques they have invested in and have up and running are now being belatedly imitated by other auto manufacturers. It goes way beyond the Giga-press.
Yes there are more EV cars out there. But Tesla and BYD are the only ones so far that are making any money at it. GM and Ford are cancelling projects while Tesla is expanding. Just who is living on "borrowed time?"
It doesn't help that his purchase of Twitter and his open support of right-wing extremists going right up to White supremacists and neo-nazis has turned off a lot of consumers. Or that he's wasting huge amounts of time on xitter instead of trying to attract better engineers so they can update his car platform for him.
I would agree with this. Musk is acting like a drooling idiot here.
What really made SpaceX take off is Elon Musk has a persona he's built up and it attracted a shitload of engineers that wanted to work for him instead of the other companies.
Musk's contribution to SpaceX is that when he was driving it personally he set objectives and methods that absolutely no other top executive at any other aerospace company would tolerate. He took risks that were insane by modern corporate standards and it paid off. "Move fast and break things" is a culture that will be hated by some engineers and loved by others (depending on their own personalities) and there was nowhere else for that latter category to work.
The result -- the lowest cost per kg to LEO in all history. They are launching Falcon rockets on a schedule that exceeds some airlines. I doubt one civilian in a hundred has any idea what they have achieved