Journal: 10 000 Halo Wars Figurines Giveaway

Starting at noon EST on Friday, July 31, MEGA Brands Inc. (TSX:MB) is offering Halo Wars fans an exclusive opportunity to receive a limited edition Mega Bloks UNSC Steel Spartan or an ultra-rare UNSC Active Camo Spartan miniature figure at halowars.megabloks.com.

Ten thousand limited edition Halo Wars figures will be given away to fans on a first come first
serve basis: 9,900 Limited Edition UNSC Steel Spartan and 100 randomly inserted, ultra-rare
UNSC Active Camo Spartan miniature figures. Each 1.75'' tall figure will include its own
weapon and an exclusive camouflage effect block.

“With the successful launch of the Halo Wars video game and the new Mega Bloks authentic
collector’s series, we wanted to offer collectors a once-in-a-lifetime chance to get their hands on
limited edition Halo Wars figures,” said Vic Bertrand, Chief Innovation Officer of MEGA Brands.
“The Halo franchise has a massive following and now fans can grow their collection with new Mega
Bloks building sets.”

This exclusive online offer is only available through Halo Wars Mega Bloks website in the United
States and Canada, and is not available in stores. The quantities are limited and certain conditions
apply.

MORE INFORMATION

Spartans are the most powerful soldiers in the history of the Human race. Their dominance of the
battlefield was absolute until they met the Covenant. Their training allows these super-soldiers to
wield any weapon and master any combat vehicle. The Limited Edition UNSC Active-Camo Spartan
has an advantage over the UNSC Steel Spartan. It can become invisible when in combat to hide from
its enemy, the Covenant.

ABOUT MEGA BRANDS

MEGA Brands is a trusted family of leading global brands in construction toys, games &
puzzles, arts & crafts and stationery. They offer engaging creative experiences for children and
families through innovative, well-designed, affordable and high-quality products that deliver on
our Trusted Brands promise. Leader in creating Kids Toys for all ages, visit their online Toy Store for the full list of toys and games.

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