Submission + - Vodafone Told Off For Femtocell Ad Claims (eweekeurope.co.uk)
The Advertising Standards Authority (ASA) has reprimanded mobile operator Vodafone over advert claims concerning its Sure Signal femtocell.
Vodafone was the first European operator to launch its Vodafone Access Gateway back in June last year. Then in January, Vodafone renamed the femtocell as Sure Signal and also dramatically cut the price of the device to just £50, from £160.