Comment Re:Could they redirect some of the load? (Score 1) 276
The load isn't on the front-end, it's on the enterprise service bus that talks to all the various government agencies, verifying eligibility status or whatnot. That, and the whole procedure is synchronous, so that it's trying to mix this validation with the user experience instead of sending an email afterwards to let you know whether it worked. (Source: Spoke to Some Guy in the industry.)
If it is just a matter of too many people on at once, I suppose they could assign people timeslots. But it'd be pretty insulting to be told that you can only buy health insurance between 2:00am and 4:00am on odd-numbered days (or if you prefer, even or odd depends on the last digit of your IPv4 address).