Best of all the cash shop items are tradeable for in game items, so free players may not entirely loose out, (but at the cost of farming more.) Latest addition is an alter donation system that may take money out of the games economy by giving rewards to the rich, seems better than the lottery most F2P games have.
The free game give the violence and sex. The cash shop adds the gambling (can you get the rare pet) and drugs (Stamina Savers - double experience.)
Doubt the revenues will be made public though.
By abbreviating I2P instead of IIP they save a whole zero characters.
It is to distinguish it from another anonymous network;
http://en.wikipedia.org/wiki/Invisible_IRC_Project
If you mean to sign up for this, don't bother. Tabula rasa went "free" but for whatever reason they still needed your credit card number to sign up.
Not for me it didn't. Just a message to their support team as was written. (maybe it was changed after.)
Happiness is twin floppies.