Apple's brilliance is in marketing.
Anyone who says this is ignorant of what Apple offers, and ignorant of marketing as well.
I guess it is their brilliant marketing strategy that has kept Mac from having any virus infections.
I guess it is their brilliant marketing strategy that means I never have to reboot my mac, unlike my Windows PC.
I guess it is their brilliant marketing strategy that means I don't have to disable all their eye candy, unlike the brand new Windows 7 machine I have at work, that looks ridiculous until I did.
I guess it is their brilliant marketing strategy that made the first usable smartphone, that every single other phone produce is now copying.
I guess it is their brilliant marketing strategy that produced the first ipod I actually wanted to buy (the iPod Touch), and had superior internet handling than any other device out there. And still does.
I could go on, but you are probably too stupid to concede these points.
All power corrupts, but we need electricity.