Best Video Advertising Platforms for Google Marketing Platform

An integrated platform that facilitates mission-critical solutions in Media Intelligence and Media Management allows customers to meet them where they are. It also allows stakeholders to connect across the media lifecycle. The Mediaocean platform is tightly connected to the media ecosystem via APIs and bidirectional integrations. It is also encapsulated in an omnichannel data warehouse which provides unparalleled transparency, control and efficiency for omnichannel advertisement. The most important data is available where and when it is most needed. You can tap into the underlying foundation of normalized information and use it throughout the campaign's lifecycle to make decisions. End-to-end workflow to enable omnichannel buying at large scale. A standardized workflow is used to manage campaigns, regardless of whether they are digital, traditional, programmatic, or across open or closed ecosystems. To streamline operations and manage global spend, use custom media accounting.

We design the industry's most robust suite of analytics and automated decisioning. Global publishers need total control over their business. Telaria's independent solution allows them to make unbiased decisions that will result in the highest revenue. An ad-server designed for video and Advanced TV allows the management, delivery, and reporting of programmatic and direct sales in one platform. Live analytics dashboards present 1st- and 3rd party data in one view, empowering publishers with real-time insights that enable them to make the best decisions. The enhanced decisioning tools allow for greater control over your inventory's value and safety, while still providing the best CTV viewing experience. Telaria is fully integrated with all major video demand providers. Our unique toolset includes a Demand Dashboard that allows you to buy in the most efficient way possible, supported by a dedicated support staff.

We combine data science, predictive algorithms, and expert human knowledge to maximize your results and align your Brand Mentality™. We can do this quickly, regardless of what the future holds. Our smart, agile, and flexible approach to media planning, buying, and fine-tuning is applicable across YouTube, TikTok and Connected TV & OTT as well as all premium publishers and networks. Unexpectedly changing conditions can have a dramatic impact on your audience's behavior. Our advanced analytics and access the YouTube Measurement Program, as well as scores of other data sources, allow us to guide your messages towards or away from emerging trends according to your objectives. Our TrendGuard™, and GoodNews Algorithm innovations can sense and even predict cultural shifts to keep your brand on track. Sightly's Outcome Intelligence platform includes a range of software and services that we use to plan, execute, and maximize your results at speed.

Use one tool to manage your entire campaign, from media planning to creative development and measurement. Manage creative, analytics and TV teams with a single tool that brings everyone together for insights sharing, more efficient work and closer access to data. You can access all your audience insights with a single tool to ensure that you reach the right people. Automate steps such as bidding and optimization using machine learning. This will help you respond faster to customer needs. Display & Video 360 lets you know exactly how much money is spent on advertising and where it's being placed. Display & Video 360 puts you in control. Display & Video 360 offers the features you need to manage your campaign from start to finish, including creative workspaces, automated bidding, and improved collaboration.