Emotics, an emotion analytics platform, turns text data from employee and customer feedback into business solutions. Emotics converts emotion and themes into strengths and weaknesses, opportunities, threats, and opportunities, so you can have a strategic view of customer and employee experiences. Automatically generates benchmarks that give insight into how you compare with your competitors and which aspects of CX you need to improve. It provides a warning system that warns you about emotions that can cause actions. To determine which emotions are driving the perception of CX, measure the intensity of emotion expressed in customers using 8 emotion indexes and 24 emotion levels. It allows 360 degree customer view through connection to NPS, CSAT and social data, such as SurveyMonkey or Zendesk. Emotics is a more powerful and efficient way to analyze sentiment than NPS.