Best Personalization Software for BlueConic

Marketo Engage is part of Adobe Experience Cloud and is a complete solution that allows B2B marketers to manage leads and transform customer experiences through engaging with customers at every stage of complex buying journeys. Marketo Engage supports both account-based and demand-based marketing strategies. It combines sales and marketing to create personalized experiences, optimize content and measure business impact across all channels, from acquisition to advocacy. Rich behavioral data, built in intelligence, and sophisticated flow flows can be used to identify, engage, & accelerate your best opportunities. To deliver consistent and relevant experiences every time, you can use A/B testing, predictive content, and personalization. Reach buyers and prospects across all channels, including email, display and mobile, social media, search and offline. Deliver timely and engaging experiences. Optimize your marketing impact by understanding, proving, and optimizing it.

Optimizely is the global leader in Progressive Delivery and Experimentation. It empowers leading companies to test and deliver new features and experiences to their customers. It takes data-driven decisions, continuous experimentation, and constant innovation to create digital experiences that transform companies. Optimizely One will help you unlock your digital potential. It is essential to create human-centered digital experiences. Find out how to eliminate guesswork and make every interaction actionable. Commerce in the digital age goes beyond products, catalogs, and transactions. Selling online is about telling stories, evoking emotions and building trust. You don't owe anyone their business. Instead, you must earn it with each interaction.

ActiveCampaign is the platform of choice for intelligent marketing automation. ActiveCampaign is trusted by customers in over 170 countries to power their personalized marketing, transactional email, and one-to-1 CRM interactions. ActiveCampaign has the highest customer satisfaction rating in Marketing Automation, E-Commerce Personalization and Landing Page Builders on G2.com. It is also one of a few software solutions that have over 10,000 positive reviews. ActiveCampaign was also named the Top Rated E-Mail Marketing Software by TrustRadius. ActiveCampaignoffers a free trial.

We are already the preferred choice for your competitors. Sailthru by Marigold is an innovative platform for email, mobile, and web. Sailthru can power all your email needs. All your email, including transactional, triggered, and campaigns can be managed on one trusted system. Email Composer is easy to use, and it doesn't require HTML/CSS. Sailthru is one the fastest email senders on the planet. We can take it. Sailthru's personalization approach is fundamentally different. Sailthru's proprietary algorithms are able to personalize your emails, website, and mobile app on an individual basis. This is in contrast to other technology providers who mask segmentation strategies as 'personalized. Our industry-leading customer profiles power it all. Translation: You can send 5,000,000 emails to 5,000,000 different customers. (Automation can be beautiful.

True digital transformation can only be achieved if you are able to take action on your marketing data. This will allow you to engage customers intelligently and provide them with personalized experiences which increase their lifetime value. Deliver personalized experiences, cross channel messaging and loyalty programs to add value to customer relationships. Marigold Engage+, formerly Cheetah digital, allows marketers to quickly scale and meet the needs of the modern consumer. You need to be able to adapt quickly as the need for digital transformation increases. Marigold Engage+ will help you achieve your goals quickly. We provide you with the integrated technology and service you need to create profitable, long-lasting relationships with your customers. Real-time interaction management allows you to discover opportunity, create audience segments and orchestrate your data. Engaging experiences can help you turn marketing efforts into a database of consumers.

You can take control of your entire content lifecycle. Sitecore Content Hub allows you to manage all aspects of your marketing content across all channels using a single integrated solution. All your digital assets, media, products, and other content can be found in one place. You can capitalize on personalization and control the content that feeds it. Use artificial intelligence (AI), machine learning, and content tagging to make the most of artificial intelligence (ML). Integrate seamlessly with Sitecore CMS, commerce solutions. A structured process allows you to plan, schedule, and organize content production. To find what you need, stop searching through multiple systems and sources. A digital asset management (DAM), which integrates seamlessly with your CMS, allows you to centralize all your marketing assets. A powerful content management platform (CMS), is only the beginning. Sitecore®, Experience Platform™, (XP), also combines customer data and analytics to provide personalized content for customers throughout their journey.