Alternatives to mFaaS

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success. Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS). This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your: Google Search (PPC) campaigns Mobile user acquisition campaigns Affiliate spending Social media advertising In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.

Don't let fraud erode your bottom line, damage your reputation, or stall your growth. FraudNet's AI-driven platform empowers enterprises to stay ahead of threats, streamline compliance, and manage risk at scale—all in real-time. While fraudsters evolve tactics, our platform detects tomorrow's threats, delivering risk assessments through insights from billions of analyzed transactions. Imagine transforming your fraud prevention with a single, robust platform: comprehensive screening for smoother onboarding and reduced risk exposure, continuous monitoring to proactively identify and block new threats, and precision fraud detection across channels and payment types with real-time, AI-powered risk scoring. Our proprietary machine learning models continuously learn and improve, identifying patterns invisible to traditional systems. Paired with our Data Hub of dozens of third-party data integrations, you'll gain unprecedented fraud and risk protection while slashing false positives and eliminating operational inefficiencies. The impact is undeniable. Leading payment companies, financial institutions, innovative fintechs, and commerce brands trust our AI-powered solutions worldwide, and they're seeing dramatic results: 80% reduction in fraud losses and 97% fewer false positives. With our flexible no-code/low-code architecture, you can scale effortlessly as you grow. Why settle for outdated fraud and risk management systems when you could be building resilience for future opportunities? See the Fraud.Net difference for yourself. Request your personalized demo today and discover how we can help you strengthen your business against threats while empowering growth.

Fraud Blocker is a leading web-based service that helps advertisers save money by preventing them from paying for fraudulent clicks from robots, click farms, competitors and more. Fraud Blocker is proudly located in the United States. Since 2019, Fraud Blocker has been saving clients money and improving their lead-quality.

CHEQ Essentials, formerly ClickCease, helps you to avoid wasteful spending in Google Ads and Facebook Ads. Make sure that your advertising budget only goes to real visitors. CHEQ Essentials is a top-rated software for click fraud and adfraud protection and detection. It helps advertisers and brands save money on their PPC campaigns by blocking fake clicks. The solution includes 24/7 campaign monitoring and automated real-time IP block and fake audience exclusion. On-site session recording, custom detection rules and detailed reports are also included. CHEQ Essentials, the leading ad-protection software in the world, is trusted by over 10K advertising agencies to protect their marketing campaigns.

We utilize a proprietary click-fraud detection system to carefully oversee your advertisements. Automatically, we add the IP addresses of offenders to your exclusion list, ensuring they can no longer harm your campaign. Furthermore, we analyze the duration of each user's visit and their conversion rates. In the past, PPCSecure offered only a basic report with limited columns, but after seven years of development, we now provide a wide range of innovative reports that can be viewed online or downloaded in PDF or CSV formats. These detailed reports can assist in refund requests to your ad network or aid in manual fraud detection that automated filters might overlook. With our complimentary JavaScript snippets included with your subscription, tracking clicks based on intent and value has never been easier. By observing the time users spend on your website, you can gauge their true intentions; for instance, a user who frequently clicks yet spends minimal time on your site is likely to be engaging in click fraud. This comprehensive approach to monitoring ensures that you can effectively combat fraudulent activities and protect your advertising investments.

Campaign Protection safeguards your pay-per-click advertising efforts by identifying and mitigating fraudulent and duplicate clicks through sophisticated click fraud detection technology. Our platform meticulously tracks user interactions using various metrics such as IP addresses, geolocation, cookies, browser fingerprints, duration of page visits, and device activity (including keyboard, mouse, touch, and scrolling) to effectively pinpoint and eliminate invalid clicks. With Campaign Protection, you can monitor every click on your pay-per-click ads, irrespective of their source, covering platforms like Google Ads, Bing Ads, Facebook, and Twitter, as well as any other campaigns you may run. The tool also allows for the automatic management of IP addresses and ranges for Google Ads IP Exclusion via the Google Ads API, enabling instant updates. Additionally, our software incorporates a variety of blocking rules and device type specifications and is compatible with Google Ads' limit of excluding up to 500 IP addresses. This comprehensive approach ensures that your advertising budget is protected from waste due to fraudulent activity, optimizing your return on investment.

ClickSambo provides a sophisticated solution for detecting and preventing click fraud, aimed at protecting digital advertising efforts from deceptive practices. Utilizing cutting-edge technology such as machine learning algorithms, ongoing real-time monitoring, and in-depth analytics, ClickSambo empowers advertisers to optimize their advertising expenditures by eliminating false clicks and fraudulent activities, thereby enhancing the overall efficiency of their campaigns. This comprehensive approach not only safeguards investments but also boosts the potential for genuine engagement with target audiences.

HUMAN's Ad Fraud Sensor for Platforms delivers immediate, in-depth analysis of sampled impressions to assist your platform in eradicating fraudulent sources. By thwarting the efforts of fraudsters who employ advanced bots within the programmatic landscape, this tool safeguards your inventory's integrity, enhances your platform's reputation, and secures your revenue streams. It allows for clear visibility into supply sources that contribute invalid traffic to your platform. With the capability to detect invalid traffic (IVT) across various formats including desktop, mobile web, mobile in-app, audio, and connected TV, it significantly boosts inventory performance and value in the digital market. The HUMAN Ad Fraud Sensor is integrated into a comprehensive Advertising Protection Package designed specifically to defend your inventory. This specialized solution not only offers real-time insights but also fortifies your platform against evolving threats in the digital advertising space.

Click Fraud Free serves as your premier safeguard against pay-per-click (PPC) fraud, guaranteeing that your advertising efforts are protected, effective, and economical. With our cutting-edge security solutions, we identify and thwart fraudulent clicks, ensuring your advertising budget remains intact while maximizing campaign performance. Why Opt for Click Fraud Free? ✅ PPC Fraud Prevention – Eliminate the risk of bots, click farms, and rival competitors from depleting your advertising funds. ✅ Real-Time Threat Detection – Continuous monitoring allows for immediate identification and blockage of suspicious activities. ✅ Budget Protection – Make sure that every cent is allocated to authentic, high-quality traffic. ✅ Seamless Google Ads Integration – Enjoy automated IP blocking and enhanced search term optimization for superior targeting. ✅ Comprehensive Reporting – Gain insights into your campaign's performance with detailed analytics to refine your strategies.

Fraud0 is a sophisticated platform tailored to assist businesses in identifying and reducing invalid traffic and bot interactions instantly, which ultimately enhances the effectiveness of ad campaigns and ensures the prudent allocation of marketing resources. By leveraging AI-powered analytics, it effectively detects and obstructs fraudulent behavior, granting users a comprehensive perspective on traffic origins while highlighting the most impacted marketing channels. With functionalities such as onsite intelligence and in-ad measurement, users can discern where their advertisements are appearing, detect fraudulent domains, and make informed choices by eliminating unproductive placements. Additionally, Fraud0 empowers businesses to maximize their ad expenditure, safeguard data from automated threats, and boost campaign performance by concentrating on genuine human traffic, thereby fostering a more reliable advertising environment. By utilizing these features, companies can significantly improve their overall marketing strategies and achieve better returns on their investments.

Ad fraud consumes 20% of global advertising budget. Our fraud tool is easy to use and allows you to spend more time optimizing campaigns than fighting fraud. Block ad fraud in your network traffic or campaign campaigns by identifying and blocking it. Protect your brand and bottom line. Our dashboard scores your workflow and suggests next steps. Find out where your data comes from and what could be causing it to be fraudulent. Protect your brand from fraudsters.

Opticks stands out as an unparalleled cybersecurity solution tailored for MVAS, Affiliate Networks, and Direct Advertisers, utilizing relentless artificial intelligence for constant vigilance. With its sophisticated and highly adjustable analytics, it identifies fraudulent subscriptions, automated bots, iFrames, malicious APKs, MSISDN, proxy traffic, harmful applications, and dangerous IPs, among other threats. The easy onboarding process positions Opticks as the preferred choice for innovative businesses globally. This tool not only blocks but also monitors the most intricate forms of ad fraud in real-time, allowing users to quickly identify which traffic sources are likely to generate revenue while preventing fraud before it occurs. By providing your growth teams with accurate acquisition data, Opticks simplifies the process of combating sophisticated online ad fraud, enabling you to enhance revenue with confidence. Our cutting-edge technology is designed to uncover the most advanced fraud tactics, and its adaptive machine learning capabilities ensure that it stays one step ahead of malicious actors. Get ready to analyze the true quality of your traffic, pinpoint potential threats, and make informed decisions in real-time, ultimately transforming your approach to online advertising.

ClickCease is a specialized service for detecting and protecting against click fraud, aimed at preserving the integrity of your online advertising efforts by filtering out invalid traffic. Utilizing sophisticated algorithms, ClickCease effectively pinpoints and eliminates fraudulent clicks across major platforms like Google Ads and Microsoft Ads, thereby ensuring that your advertising expenditures target only real potential customers. The system automatically filters out fraudulent IP addresses to shield your budget from bots, competitors, and other harmful entities. Furthermore, ClickCease provides additional features such as visitor analytics, session recordings, and customizable detection parameters, offering a holistic view of your ad traffic while boosting campaign effectiveness. Acquiring authentic traffic is essential for achieving conversions, as blocking fake clicks not only enhances the quality of your audience but also increases your conversion rates. Installing ClickCease is a quick process that takes mere minutes, making it an efficient solution whether you seek to protect your own website or a platform you frequently use. With ClickCease, you can confidently invest in your advertising strategies, knowing that your budget is safeguarded from deceitful clicks.

Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology. Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives. With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.

Kaminari Click, an innovative anti-fraud software, protects websites from unwanted traffic like bots and fakes clicks. This is crucial for maintaining the integrity and maximising profits of online platforms. Kaminari Click uses advanced algorithms and tools to provide comprehensive solutions for its clients that ensure high levels of security in real time. Kaminari Click's ability to not only filter out malicious traffic, but also provide analytical data to help understand the nature and prevent future attacks is the main advantage of working together. Kaminari Click is a partner that businesses can't do without. Its integrated approach to web security ensures reliable protection from fraudulent and destructive activities while increasing efficiency and s.

Scalarr offers a cutting-edge solution for mobile ad fraud detection through advanced Machine Learning technology. To combat the most significant threats in mobile advertising, Scalarr employs a dual-layered approach with next-generation algorithms that achieve an impressive accuracy rate of up to 97% in identifying various forms of in-app fraud. Users can experience the benefits of Scalarr by exploring its capabilities to overview, analyze, and thwart mobile app install ad fraud using its unsupervised machine learning features before any harm occurs. The platform utilizes both unsupervised and semi-supervised machine learning techniques to automatically spot and understand fraud patterns across vast datasets. By examining countless clicks, installs, and post-install event variables, Scalarr significantly minimizes both false positives and false negatives in its detection process. With a sophisticated model design prioritizing result accuracy and thoroughness, Scalarr stands out as a robust tool that provides actionable insights at the individual conversion level, ensuring advertisers can make informed decisions regarding their ad campaigns. This comprehensive approach ultimately enhances the overall integrity of mobile advertising strategies.

Tapper is a cutting-edge platform that leverages artificial intelligence to safeguard your digital marketing efforts against invalid traffic and ad fraud. Our sophisticated AI algorithms meticulously analyze each click on your Google and Meta Ads in real-time, effectively filtering out bots, click farms, and other unreliable traffic sources. Within a remarkable timeframe of under 3 seconds, Tapper automatically adds fraudulent IP addresses to your Google Ads exclusion list, ensuring that only malicious traffic is blocked while maintaining access for genuine customers. Additionally, our platform provides session recordings for every click, enabling you to observe how both visitors and bots engage with your website. By minimizing waste in your advertising efforts, Tapper transforms squandered ad spending into revenue growth, maximizing the efficacy of your marketing budget. With zero latency, our system detects every click on your paid ads and employs machine learning to classify each interaction as invalid, suspicious, or legitimate. Furthermore, Tapper presents all click data as first-party data, empowering you to derive precise campaign insights and achieve predictable outcomes. This comprehensive approach not only enhances the integrity of your advertising campaigns but also fosters long-term growth and success for your business.

Fraudlogix provides cutting-edge fraud detection and prevention solutions tailored to safeguard digital platforms and maintain traffic quality. Serving industries such as Affiliate Marketing, Ad Tech, E-commerce, Cybersecurity, and Banking, Fraudlogix utilizes real-time behavioral intelligence from over 300 million URLs and apps globally. Its flagship IP Risk API empowers businesses to detect and mitigate bots, proxies, VPNs, high-risk users, and fraudulent activities with real-time accuracy. Fraudlogix protects against invalid traffic (IVT), click fraud, fake registrations, account takeovers, and payment fraud, ensuring secure and trustworthy business operations. Features & Benefits: Free Tier Access: Start with 5,000 IP lookups monthly at no cost. Real-Time Insights: Detect fraud instantly to minimize risks. Flexible Integration: Choose from single API calls or pixel-level tracking. Scalability: Designed for businesses of all sizes, from startups to enterprises. Enterprise-Grade Security: Protect sensitive data with robust, secure solutions. Fraudlogix ensures businesses stay ahead of evolving fraud tactics, providing unparalleled fraud prevention with flexibility and ease of use. Get started today!

FraudScore is an anti-fraud solution that was developed by a team made up of data scientists, digital marketers, and experts in ad fraud. FraudScore has been trusted by industry leaders since 2016. It works with both desktop and mobile traffic, providing protection against all forms of ad fraud. FraudScore uses a "fraud score" system to determine whether a decision is made. Every install, conversion, traffic source, offer, and other information is assigned a fraud score. This gives an evaluation of the likelihood and severity of fraud and a detailed explanation of fraud patterns. This unique approach allows clients to build strong fraud cases, explain their position for each incident, and also allows for negotiation. FraudScore is a full-stack platform that detects ad fraud at every stage of the ad funnel, from prebid requests, impressions, clicks analysis to installs and conversions scoring.

AdTector employs a sophisticated algorithm founded on cutting-edge machine learning techniques. Our system continually learns and evolves, enhancing its capacity to identify any unusual click and traffic patterns with each passing day. By tracking trillions of events across millions of devices annually, AdTector's tireless technology detects and prevents harmful IP addresses from affecting your campaigns, utilizing indicators such as blacklisted IPs, device IDs, and user agents among several other metrics. Operating around the clock, our AdTector Algorithm ensures constant surveillance of these activities, enabling us to swiftly verify and categorize any anomalous traffic behavior. Imagine a scenario where AdTector's breakthrough algorithm proactively eliminates future fraudulent clicks on your PPC advertisements. Say goodbye to the constant anxiety and challenges associated with deceptive clicks: we stand by you, guaranteeing that your expenses are limited solely to genuine clicks from potential customers. With our solution, you can focus on growing your business instead of worrying about click fraud.

Lunio, which was previously known as PPC Protect, focuses on automating the protection against click fraud. By examining traffic patterns across various acquisition channels, we ensure that our analysis is leveraged to safeguard these channels effectively. This means you will only be charged for clicks that are likely to convert, while we filter out any fraudulent or invalid traffic. Utilizing advanced cybersecurity methods, we scrutinize traffic behaviors across all networks and use insights gained to enhance protection on every platform. Each month, we contribute to environmental efforts by planting thousands of trees in honor of our users, aiming to mitigate the impact of climate change. Built with an emphasis on privacy, we remain compliant with both current and upcoming privacy regulations across all networks. Our team of cybersecurity specialists and data scientists assesses the threat level of traffic to your paid acquisition channels by analyzing both location and behavioral data. The insights gained from analyzing one channel can be effectively implemented across all channels, providing a comprehensive and adaptive layer of ad protection that evolves continuously. In this way, Lunio not only safeguards your advertising investments but also actively contributes to sustainability efforts.

HUMAN's Ad Fraud Defense system takes a proactive approach by examining bid requests before they are placed to block any invalid traffic from entering your inventory. By creating a secure environment for transactions, this solution not only enhances your brand's reputation but also protects revenue streams and increases demand from partners. It serves as a safeguard against fraud across essential inventory types, including desktop, mobile, connected TV (CTV), and audio, which ultimately results in better ad performance. Through its focus on transparency and the reduction of invalid traffic, this defense mechanism increases the overall value of your inventory while delivering proactive fraud protection. By conducting pre-bid analysis, HUMAN effectively prevents invalid traffic from compromising your inventory, thus elevating your standing in the marketplace and attracting more partners. Moreover, HUMAN's ability to detect and address ad fraud across various platforms ensures the highest level of pre-bid fraud mitigation available. This comprehensive approach not only secures your inventory but also fosters trust and reliability within the advertising ecosystem.

Pixalate stands as the premier platform for safeguarding against fraud, enhancing privacy, and ensuring compliance analytics in the realms of connected TV (CTV), mobile applications, and websites. The programmatic supply chain presents a notable challenge regarding trust and safety for both advertisers and publishers. By deploying a pre-bid blocking mechanism, Pixalate effectively curtails invalid traffic (IVT) across CTV, mobile applications, and websites, encompassing a vast network of over 5 million apps, 80 million domains, and 300 million OTT devices. The platform delivers insightful analytics aimed at fraud detection, brand protection, and ensuring display visibility, while vigilantly monitoring more than 5 million apps and 80 million domains to identify over 40 different forms of IVT. Furthermore, Pixalate has unveiled Supply Path Quality (SPQ), which is recognized as the first analytics platform dedicated to optimizing supply paths for ad fraud and inventory quality, driven by the examination of the Supply Chain Object (SCO) from the bitstream. Additionally, the platform provides advanced technology to evaluate child-focused applications available in Google and Apple app stores, further enhancing its comprehensive suite of tools. This innovative approach not only protects users but also fosters a more transparent advertising ecosystem.

The ScroogeFrog™ service is specifically developed to combat click fraud, ensuring that advertisers get genuine traffic for their investments. By preventing ad impressions from fraudulent referrals and filtering out sites that generate unsuitable traffic, ScroogeFrog helps optimize your advertising expenses. It utilizes over 20 user characteristics to accurately identify individuals, maintaining this recognition even if the user alters their IP address, changes their browser, or deletes cookies. Additionally, ScroogeFrog™ tracks user interactions on the site post-click by analyzing unique devices through evercookies, which act as digital fingerprints. Consequently, advertisers can allocate their budgets toward authentic impressions and clicks, ensuring that only genuine users engage with their ads rather than competitors or bots intent on depleting resources. This proactive approach significantly lowers advertising costs by minimizing the exposure to fraudulent clicks and unwanted visitors. Ultimately, ScroogeFrog™ not only protects your advertising investments but also enhances the overall efficiency of your marketing strategy.

We assist you in combating fraud and safeguarding the brands you represent by guaranteeing that high-quality ad inventory reaches genuine individuals across all channels and formats. Utilizing advanced detection methods, hacker intelligence, and collaborative protection throughout the web, HUMAN identifies and neutralizes bot attacks and fraudulent activities with unparalleled scale, speed, and accuracy. By harnessing actionable insights unique to HUMAN, we can guarantee that only authentic users engage with your digital advertising efforts. Protect your customers, revenue, and operational efficiency across all platforms through enforcement actions designed to keep disruptive bots at bay. Ensure your digital advertising initiatives remain free from fraud by shielding your platforms against sophisticated bot threats. By maintaining a clean ad inventory from the outset, you can minimize inefficiencies and operational expenses linked to combating fraud. Additionally, safeguard your existing revenue from demand partners while simultaneously drawing in new revenue opportunities, ensuring a robust and secure advertising ecosystem for your business. In this way, you can enhance your brand's reputation while fostering trust with your audience.

Our technology goes beyond simply identifying click fraud; it also automates the prevention of such activities. By monitoring the digital fingerprint of visitors, we can effectively block them when they attempt to change their IP addresses. You can customize rules tailored specifically to the needs of your business. Additionally, you have the option to create up to five distinct rules to address excessive clicking. We also prevent visitors from using anonymizers to click on your advertisements. Each click on your ads is meticulously tracked, allowing us to collect crucial data and insights regarding user interaction with your advertisements. Our advanced algorithms excel at distinguishing genuine potential customers from fraudulent actors and automated bots. When a fraudulent click is identified, the offending ad will be concealed from the fraudster. This means no more unwanted clicks. After signing up, you'll receive a welcoming email containing detailed instructions; all you need to do is insert a tracking code snippet into your website and provide your Google Ads Customer ID, ensuring you can trust that click fraud is being effectively managed! Our systems are compatible with both traditional IPv4 and the newer IPv6 addressing protocol, enhancing the accuracy of Click Guardian more than ever before. With these robust features, you can focus on your business while we safeguard your ad investments.

Device-First Fraud prevention with Real-Time Intelligence & Identification. Device Intelligence from SHIELD identifies persistently devices, users and accounts that you can trust - and those that you shouldn't. Don't let fraudsters fool you. With the global standard for device ID -- SHIELD DeviceID -- you can make precise decisions about device trustworthiness. Get a comprehensive view of each user with real-time device signals and continuous risk profiler. Eliminate blind spots and provide superior user experiences to accelerate growth. Instant insights. No need for additional codes. Get intelligence without revealing PII. Risk thresholds that can be configured independently. We provide all data and more. Transparent intelligence gives you the complete picture. Stay on top of the latest fraud attacks. Real-time attack patterns synchronization worldwide.

Eliminate fraudulent sign-ups and fake leads with our cloud API, which effectively detects phishers, bots, spammers, fraudsters, and high-risk users while also linking lead quality to marketing outcomes. E-HAWK conducts numerous risk assessments in real-time, providing you with comprehensive insights and actionable data that enhance your fraud prevention systems and cybercrime detection capabilities. While free trials and registrations can successfully draw in new users to your online platform, they also attract many dishonest individuals attempting phishing schemes, spamming, identity theft, and other fraudulent activities. By utilizing E-HAWK, you can automatically weed out these malicious actors, allowing you to concentrate on nurturing relationships with legitimate clients and growing your business. Genuine leads are invaluable, whereas invalid or fraudulent leads are unreachable and often lead to wasted efforts. To safeguard your marketing investments and sales initiatives, consider leveraging our pre-existing tests that evaluate various parameters, including emails, locations, IP addresses, phone numbers, and domains, to identify potential issues before you commit your resources. This proactive approach not only saves time but also optimizes your overall marketing strategy.

Attribution based on individual users and the assessment of campaigns for both web and mobile platforms is essential. Gain comprehensive insights into your campaigns across various channels, devices, and platforms through tools designed for cohesive measurement, campaign analysis, and precise attribution. With a customizable dashboard, you can effectively showcase a wide range of holistic measurement metrics. Airbridge’s robust measurement features enable an in-depth evaluation of your marketing campaigns, utilizing diverse metrics such as engagement rates, uninstall counts, retention figures, impressions, costs, and revenue generation. Accurately measure and attribute conversions to their corresponding media, devices, and platforms. Our last-click and statistical multi-touch models facilitate the tracking of intricate non-linear customer journeys, allowing for a detailed understanding of the impact each campaign, channel, platform, and search keyword has on customer conversions. Furthermore, you can customize detection parameters paired with validation rules to ensure authentic measurement. With Airbridge, you can effectively eliminate unnecessary expenditures due to ad fraud while maximizing your marketing ROI. Ultimately, this comprehensive approach not only enhances campaign effectiveness but also drives better decision-making for future marketing strategies.

CHEQ FOR PPC Eliminate excessive ad spending and reduce your cost per acquisition across all leading PPC advertising platforms with the premier click-fraud prevention solution available for marketers. SECURE YOUR COMPLETE MARKETING BUDGET This is the sole solution that encompasses all your paid search and paid social advertising avenues. EXCLUDE BOTS FROM YOUR TARGET AUDIENCES Our unique solution effectively removes invalid audiences, safeguarding your remarketing efforts and lookalike audiences. ENSURE REAL CUSTOMERS ARE ALWAYS WELCOMED With our innovative, real-time cyber-driven technology, you can block harmful traffic without ever hindering genuine paying customers. By choosing our platform, you empower your advertising strategy to reach its full potential while minimizing waste and maximizing results.

ClickPatrol's PPC protection software can help you save up to 20% on advertising spend from click fraud and invalid traffic. It uses superior AI to detect, block and predict fraudulent clicks (click fraud) so you don't get ripped off.

Integral Ad Science (IAS) stands at the forefront of digital media quality on a global scale, delivering solutions that empower advertisers and publishers to guarantee their advertisements are seen by genuine audiences in secure and appropriate settings, while also ensuring the right context for each ad. Their comprehensive offerings include measures for detecting ad fraud, ensuring brand safety and suitability, targeting based on context, and assessing viewability across a multitude of channels like CTV, video, programmatic, mobile, and digital audio. By partnering with thousands of media organizations, technology firms, and social media networks, IAS fosters innovation and crafts integrated solutions that address the distinct challenges faced by their clients. Through the provision of actionable data and insights, IAS equips brands, agencies, publishers, and platforms with the tools necessary to enhance their digital advertising efforts, elevate media quality, and achieve outstanding outcomes. With a commitment to transparency and ethical practices, IAS guarantees that clients invest only in impressions that truly matter and deliver results. In doing so, they not only improve campaign performance but also strengthen trust in digital advertising.

We work together to shield businesses and online platforms from the threats of digital fraud and abuse. Each week, we authenticate the humanity of over ten trillion interactions, safeguarding our clients' sensitive information, brand integrity, regulatory compliance, profitability, and customer satisfaction as they expand their online operations. The HUMAN Bot Mitigation Platform offers comprehensive defense against advanced bots and fraudulent activities in advertising, marketing, and cybersecurity sectors. To ensure your organization remains secure from digital fraud and abuse, a fundamentally innovative strategy is essential. Our multilayered detection approach employs technical evidence, global threat intelligence, machine learning, and continuous adaptation to effectively protect enterprises. As a cybersecurity firm, HUMAN specializes in defending businesses against automated dangers, such as ad fraud, credential stuffing, and inauthentic engagement perpetrated by malicious bots. By employing cutting-edge technology and strategies, we continually enhance our clients’ defenses against evolving threats in the digital landscape.

Hitprobe is an online next generation click fraud tool that helps teams analyze clicks on paid ads (Google and Meta) to identify and block fraudulent, accidental or malicious clicks. Hitprobes modern multi-layer blocking automatically targets malicious IP addresses, devices and bad referrer domains whilst our advanced fingerprinting technology analyzes 100s of datapoints for every click, helping to reliably detect repeat visits despite IP changes, VPNs, or other evasion techniques. Scalable pricing plans that align with your usage and growth. There's even a free plan to help you get started.

Manage all your advertising efforts seamlessly using a single ad tracker that enables you to monitor, enhance, and automate your campaigns through affiliate tracking software favored by digital marketing experts worldwide! What types of ads do you utilize? Are they native, display, pop, email, search, push, social, or video? Do they fall under paid or organic categories? With the Voluum ad tracker, you can oversee all of them effortlessly! Whether you are using redirects or not, our rapid reporting feature allows you to track over 30 different metrics related to each visit, click, and conversion from all your traffic sources—using just one tool and in real-time! Stop wasting valuable resources on guesswork! Leverage Traffic Distribution AI to swiftly identify the most lucrative combinations of advertisements and landing pages tailored to your specific offers and target audiences. Additionally, safeguard your advertising efforts and nurture healthy relationships with offer owners by detecting bot traffic with our Anti-Fraud Kit. This comprehensive approach ensures that your campaigns are optimized for success while maintaining integrity in your advertising practices.

Enhance application efficiency and provide impeccable user experiences through unparalleled insights and intelligence. As today's applications become increasingly intricate and the demand for nearly perfect customer interactions rises, conventional Application Performance Management (APM) tools frequently fail to deliver the essential visibility required to address issues before they affect users. Therefore, it is crucial for APM systems to evolve by integrating AIOps functionalities, which allow for earlier detection of anomalies, behavior prediction, and the facilitation of informed automatic corrective measures. DX Application Performance Management (previously known as CA Application Performance Management or CA APM) seamlessly integrates with our AIOps offering, enabling the correlation and analysis of data across users, applications, infrastructure, and network services, thereby providing you with real-time insights into the status of critical business services. Utilizing sophisticated algorithms and machine learning strategies, DX APM can swiftly and accurately pinpoint the likely source of any issue, ensuring that problems are resolved efficiently before impacting users. This proactive approach not only enhances operational efficiency but also significantly elevates overall customer satisfaction.

Monitor, evaluate, and enhance your digital marketing efforts effectively. Over 7,000 marketers have chosen Improvely to track their outcomes and uncover fraudulent activities. This platform pinpoints the origin of every registration and purchase, whether from a promotional initiative or other avenues. With robust monitoring systems, it scrutinizes each click for any signs of potential fraud. You can receive immediate alerts about possible click fraud, enabling you to safeguard your advertising expenditures. Improvely provides detailed profiles for each visitor, allowing you to understand the genuine individuals engaging with your site. By identifying your most valuable customers, you can target similar audiences more effectively. Whether you are working solo, collaborating with a team, or managing clients, Improvely offers features like team logins, personalized client reports, and various export tools tailored to your organization's needs. Furthermore, the platform illustrates user journeys toward conversion and highlights where potential sales are lost, while funnel reports detail user movement through various steps on your website to enhance overall performance. This comprehensive approach ensures you are equipped to make data-driven marketing decisions that can significantly improve your return on investment.

Receive daily reports detailing extensive click activity related to your PPC campaigns, including critical information such as the date, time, IP address, geographic location, keywords, and more. Our comprehensive four-tier PPC fraud detection system will alert you to instances of multiple clicks on your paid advertisements and will actively block users who repeatedly engage in this behavior. You will receive real-time notifications that document any suspicious or duplicate click activity, allowing you to respond swiftly and effectively to potential click fraud threats. ClickReport is designed to assist you in monitoring the performance and availability of your landing pages for clicks, tracking activity across up to 25 pages while providing instant email alerts. With ClickReport’s server conducting checks on your pages every 30 minutes, you will be promptly informed if any landing page becomes unavailable. Moreover, you will have the capability to analyze the online and offline status of your landing pages through intuitive graphs provided by ClickReport, ensuring you stay informed about your campaign’s health and performance. This proactive approach will empower you to optimize your advertising strategy and enhance the effectiveness of your PPC efforts.

Centrifuge Analytics™, a big data discovery tool, allows you to connect, visualize, and collaborate without the need for complex data integration or a data science degree. It combines advanced link-analysis, interactive visualizations, and discovery features to simplify data pattern recognition and connection recognition. - A fully integrated solution that empowers analysts without any IT support. - Advanced link-analysis features like pattern identification, intelligent bundling, and other unique interactive visual features - 100% Browser footprint means there is no client-side data storage which simplifies security and client administration Patent-pending server side rendering engine that allows highly scalable network graphs Agile data integration - No need for a fixed ontology to store, stage or apply. Model-based analytics – Setup once and reuse – build on the experience of more experienced analysts

We enhance the return on investment and boost the conversion rates of your Google Ads initiatives. AdProtect serves as a proactive shield, assessing visitor behavior and preventing ads from appearing on IPs that pose a threat to your business. Are you a newcomer to the market? Perhaps you're a small to medium-sized enterprise looking to excel? If you're operating a business and are frustrated with competitive clicks, or if you're managing a large corporation aiming to maximize your investment, we have the solutions tailored for you. Our service includes a WhatsApp button that facilitates data collection and phone number rotation. We consistently monitor your website and document any downtime. As a certified Google Partner, we're equipped to support you in optimizing your campaigns effectively. Our technology is essential for eliminating fraudulent clicks, ensuring your budget is spent wisely while yielding tangible results. We conduct real-time traffic analysis and block ads from suspicious IP addresses, ultimately enhancing the generation of quality leads while safeguarding your advertising efforts.

Click fraud is driven by various motivations, leading to significant financial losses for advertisers. To ensure that you only pay for genuine clicks and safeguard your Google Ads budget, it is essential to identify and combat invalid clicks. ADWARY offers a robust solution specifically designed to counteract click fraud in Google Ads, providing full transparency and extensive protection for your campaigns. Utilizing a uniquely developed methodology, ADWARY effectively detects fraudulent and invalid clicks through an array of indicators, consistently thwarting attempts at deception while delivering clear and actionable evidence. The platform conducts thorough monitoring of all clicks on your Google Ads campaigns at no cost, regardless of your click volume. Whether you encounter a high likelihood of click fraud or simply a surge in clicks, ADWARY promptly updates you on all critical developments to help you maintain control over your advertising strategy. This proactive approach ensures that your investments in advertising are well-protected and optimized for success.

Ad Lightning was established with a clear goal: to enhance the ad tech landscape while fostering strong partnerships along the way. We approach this responsibility with utmost dedication. Our innovative technology provides advanced protection against harmful ads, conducts real-time site assessments, and offers valuable insights into ad networks, empowering publishers and exchanges to manage their programmatic advertising effectively. Utilizing proprietary methods, our live site scanning generates synthetic audiences that simulate genuine user behavior, enabling us to gather critical information about ad quality and pinpoint the origins of problematic ads. Additionally, our ad blocking solution integrates effortlessly with your current advertising framework, monitoring every impression and proactively eliminating ads linked to a wide array of threats. This comprehensive blocklist addresses malware and various other issues that may lead to poor user experiences, data leaks, or non-compliance with your specific standards. Our system safeguards all your inventory with minimal delays while ensuring real-time updates to swiftly address emerging threats and uphold the integrity of your advertising space. Through our commitment to excellence, we strive to redefine the standards of ad technology.

mFilterIt is a pioneer in providing highly analytical and technologically driven solutions to protect your brand’s digital integrity across platforms. The globally serving company uses the capabilities of AI, ML, and data science to provide accurate and real-time data to bring transparency to the digital ecosystem.

UXCam stands out as the leading provider in app experience analytics, equipping mobile development teams with rapid, contextual, and precise insights. By enabling the recording, analysis, and sharing of sessions and events, UXCam helps teams reveal intricate patterns of app usage. This platform allows for a deep dive into the motivations behind user actions, transitioning from mere quantitative data to rich qualitative insights. Users can replay sessions with personalized events and establish event-driven funnels to analyze specific segments. This comprehensive overview of user interactions and navigation through the app helps pinpoint where users drop off or encounter UX challenges. Additionally, it allows teams to identify and remedy design obstacles within the app. By gaining insight into user behavior across every screen, teams can continuously enhance the user experience, leading to lower churn rates and improved retention. Furthermore, UXCam aids in identifying and addressing app crashes, bugs, and UI freezes. With the ability to export technical logs, teams can share affected sessions with other departments, ensuring seamless and efficient release cycles while fostering collaboration across the organization. Ultimately, UXCam plays a crucial role in optimizing the overall app experience.