WWS One to One Description
Digital channels are becoming increasingly hybrid and growing in number. Omnichannel marketing strategies need to be supported by the latest technology in order to deliver seamless integrated and automated banking experiences. One to One Omnia (WWS) is a WinWebServer module that allows for the planning and editing marketing and customer relations campaigns. It starts from a central control panel, which can be used to diversify and personalize messages and services across all channels. One to One allows you to deploy segmentation, manage the multimedia library, create multimedia campaigns, and publish them on predefined channels. It is easy to manage all stages of a marketing campaign's development with the solution's practical and efficient approach.
WWS One to One Alternatives
JustControl.it
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SAS Marketing Optimization
Marketing organizations are under greater pressure to do more with less. This can make it difficult to cut through the marketing noise and deliver the right message to a customer. Segmentation, predictive modeling, and testing can help improve customer interactions but they cannot address all aspects of marketing reality. Marketers must balance competing business goals across divisions. They must manage multiple marketing programs against constraints (e.g. channel capacity), control budgets, and adhere to customer contact policy. Another layer of complexity is added by internal political battles. How can a multiproduct company with hundreds of campaigns and millions customers decide which campaigns are sent to which customers? An intuitive interface allows you to perform what-if analyses and determine the best offers for each customer. You can also understand how changes in business constraints may affect outcomes.
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Segments
Automated behavioral segmentation, customer journey mapping and robust reporting. Sync lists from anywhere. The power of a data team within an app. Answer your most complicated marketing questions. To find new opportunities for winning campaigns, you can pivot segments across different dates or customer groups. Plug and play our customer segments in to channels like Google, Facebook, Klaviyo and Klaviyo. You can have one source of truth without having to write a single line code. Segments make data analytics easy for any business owner, whether they are data-savvy or not. Each company, no matter how big or small, should be able to harness data to pursue new possibilities. As part of the LinkedIn data team our job was to target the right users for different campaigns. This activity is affectionately called "list pulls". We stack-ranked users based upon specific criteria and the likelihood of them buying target solutions. Our teams created massive tables that contained hundreds of millions of rows.
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LeadsRx Attribution
We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market.
LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions.
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Integrations
No Integrations at this time
Company Details
Company:
Auriga
Headquarters:
United States
Website:
www.aurigaspa.com/en/banking/products-and-solutions/bank-marketing-digital-signage/wws-onetoone-omnia/
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Product Details
Platforms
SaaS
Type of Training
Documentation
In Person
Customer Support
Phone Support
Online
WWS One to One Features and Options
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