Top Pick

SimplyDepo Description

SimplyDepo is a powerful and easy-to-use B2B sales and retail execution platform built for CPG brands, wholesale distributors, and merchandising teams. If your team is still managing orders and routes through spreadsheets or juggling disconnected tools, SimplyDepo is the smarter, streamlined solution.

Designed specifically for field teams, SimplyDepo gives reps a mobile app they can use in the field—online or offline—to place orders, track inventory, capture shelf data, and complete retail audits. Managers benefit from real-time dashboards, giving them full visibility into rep performance, order volume, customer activity, and delivery metrics.

Key features include:
• Centralized order entry, pricing, and product catalogs
• Mobile app with offline functionality
• Smart route planning with integrated mapping tools
• CRM-style customer assignment and tracking
• Real-time dashboards for sales, visits, and fulfillment

SimplyDepo is fast to implement and easy to use—most teams are up and running in just days. It’s built to scale as your business grows, with integrations like QuickBooks and Zapier and an open API for custom workflows.

Perfect for:

- CPG brands managing field reps

- Distributors overseeing sales teams across regions

- Merchandisers collecting in-store data and executing orders

Pricing

Pricing Starts At:
$50 per user / month
Pricing Information:
SimplyDepo is an all-in-one CRM, order management, and retail execution platform built for CPG brands, distributors, and field sales teams. Pricing is per user, with one core plan designed to scale as your business grows.

✅ What’s Included

Everything you need to run B2B sales and retail execution in one system:

• Customer and account management (CRM for distributors)
• B2B order management including drafts, invoicing, and returns
• Product catalog with price lists and customer-specific pricing
• Field sales visit scheduling and route planning
• Retail execution tools with shelf photo capture
• Team, territory, and rep performance management
• Reorders, private product catalogs, and discount rules
• PDF catalog exports for sales teams and buyers
• Real-time dashboards and sales reporting
• Free onboarding and data migration

🎯 Best For

• Field sales teams placing wholesale orders
• Distributors managing reps, routes, and territories
• CPG brands running retail execution and merchandising
Free Trial:
Yes

Integrations

API:
Yes, SimplyDepo has an API

Reviews - 68 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
SimplyDepo
Year Founded:
2022
Headquarters:
United States
Website:
simplydepo.com
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Product Details

Platforms
Web-Based
iPhone App
iPad App
Android App
Types of Training
Training Docs
Live Training (Online)
Webinars
Customer Support
Business Hours
Live Rep (24/7)
Online Support

SimplyDepo Features and Options

CRM Software

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Field Sales Software

Activity Tracking
CRM
Channel Management
Collaboration Tools
Controlled Access
Dashboard Management
Expense Management
Fast Estimates
Inventory Management
Invoices
Lead / Opportunity Management
Online Payments
Order Management
Quoting
Reporting / Analytics
Route Optimization
Territory Management
Time Tracker
Visit Scheduling
Workflow Management

Distribution Software

Barcoding / RFID
Import / Export Management
Inventory Management
Order Management
Purchasing
Returns Management
Sales Forecasting
Shipping Management
Warehouse Management

Order Management Software

Back Order Management
Catalog Management
Inventory Management
Order Entry
Order Fulfillment
Order Tracking
Recurring Orders
Returns Management
Shipping Management
Special Order Management

Route Planning Software

Capacity Planning
Drag & Drop Scheduling
Driver Management
Emergency Dispatch
GPS Tracking
Performance Metrics
Route Costing
Territory Management

CPG Software

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Retail Execution Software

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

SimplyDepo Lists

  • Name: Hannah .
    Job Title: Founder
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: Administrator
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Retail execution data we can actually act on

    Date: Feb 20 2026

    Summary: The system improved our campaign consistency and reduced blind spots in new market launches.

    Positive: The retail execution module gives us store-level visibility into promotions and shelf compliance. Photo uploads and activity tracking made broker conversations much more transparent. It supports more data-driven expansion decisions.

    Negative: Trade promotion analytics could be deeper for advanced CPG modeling. Some metrics require additional calculations outside the platform. These are not blockers but areas for growth.

    Read More...
  • Name: Daniel M.
    Job Title: Head of Sales Operations
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Optimized routes and increased sales team productivity

    Date: Jan 30 2026

    Summary: SimplyDepo removed manual order handling and standardized pricing and discounts. Order turnaround is faster, errors dropped, and sales reps are significantly more productive.

    Positive: The mobile app replaced paper orders and spreadsheets completely. Reps now create orders, apply discounts, and send invoices directly from the field. Real-time sync gives the office instant visibility and improves service quality.

    Negative: There was a short learning curve for older team members who were new to tablets. Initial onboarding required extra support time. After adoption, usage stabilized quickly.

    Read More...
  • Name: Robert .
    Job Title: Managing Partner
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    One platform for wholesale operations

    Date: Jan 29 2026

    Summary: SimplyDepo unified sales, logistics, and merchandising workflows. Execution became more consistent and decision-making faster.

    Positive: All departments work from one dashboard covering sales, routes, merchandising, and prospects. Field reps capture orders and photos in real time. Transparency across teams eliminated blind spots.

    Negative: Advanced reporting filters for custom KPIs would be helpful. Some reports require exports for deeper analysis. Current dashboards still cover most needs.

    Read More...
  • Name: Alex .
    Job Title: Founder & CEO
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Best decision for our growing brand

    Date: Jan 25 2026

    Summary: SimplyDepo automated our order intake and removed manual errors from daily operations. This freed up valuable time that we now spend on acquiring new accounts and expanding our distribution.

    Positive: The platform is extremely easy to use, and our sales team adopted it without long training sessions. Orders sync instantly, which eliminated missed emails and manual follow-ups. The interface feels intuitive for both managers and reps working in the field.

    Negative: Accounting functionality is fairly basic compared to dedicated finance tools. While integrations solve most gaps, deeper native accounting features would be helpful as we scale. Reporting flexibility could also improve over time.

    Read More...
  • Name: Alejandro G.
    Job Title: Operations Manager
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Cost-efficient solution for growing CPG teams

    Date: Jan 22 2026

    Summary: SimplyDepo centralized our distribution and sales workflows without requiring complex systems. It helped us operate efficiently with a small team while preparing us to scale.

    Positive: The mobile app covers routing, customer management, order entry, and payments in one place. It significantly reduced manual work and improved accuracy across operations. The support team is responsive and genuinely listens to feedback.

    Negative: At this stage, the platform covers most of our needs very well. Some advanced features may be required later as the organization grows. For now, there are no critical gaps impacting daily work.

    Read More...
  • Name: Mark R.
    Job Title: Sales Director
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Transformed broker and retailer relationships with real-time data

    Date: Jan 22 2026

    Summary: SimplyDepo helped us hold partners accountable and reduce out-of-stocks. We now make faster, data-driven decisions that directly impact sales productivity and retailer satisfaction.

    Positive: The platform provides real-time visibility into broker performance, inventory levels, and promotional execution. Field teams capture shelf data directly in the app, which creates transparency with distributors. This level of insight improved how we manage launches and incentives.

    Negative: Trade promotion management could be deeper for advanced CPG use cases. Some broker-specific integrations required custom configuration. Reporting flexibility for promotions can still improve.

    Read More...
  • Name: Mark J.
    Job Title: Head of Sales Operations
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Revolutionized route optimization and sales productivity

    Date: Jan 22 2026

    Summary: The platform enabled us to scale distribution across multiple states without adding admin staff. Sales teams now spend significantly more time selling instead of managing paperwork.

    Positive: Route optimization dramatically improved daily efficiency for our field team. Reps can process orders, check inventory, and capture signatures during visits. Performance dashboards clearly show underperforming territories.

    Negative: Commission calculations are limited for complex incentive structures. Seasonal demand patterns could be better reflected in routing logic. These gaps require some manual adjustments.

    Read More...
  • Name: James C.
    Job Title: Country Manager
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    All sales in one place

    Date: Jan 20 2026

    Summary: SimplyDepo eliminated blind spots in sales tracking. Follow-up reminders improved retention and helped increase repeat orders.

    Positive: All customer orders, rep activity, and follow-ups are visible in one dashboard. The platform works well on both desktop and mobile. Access to real-time data improved coordination across teams.

    Negative: Initial setup required planning and internal alignment. Some workflows needed adjustment after launch. Migration support helped reduce friction.

    Read More...
  • Name: Jennifer W.
    Job Title: Sales Director
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Must-have tool for field sales

    Date: Jan 20 2026

    Summary: SimplyDepo replaced delayed reporting with real-time insights. Productivity improved, errors dropped, and field performance management became easier.

    Positive: Sales data entry is fully automated, and reports update instantly. Live dashboards show visits, accounts, and sales performance in real time. Coaching conversations became more data-driven.

    Negative: Export options for KPIs are limited outside the platform. Some teams prefer external visualization tools. Additional export flexibility would help.

    Read More...
  • Name: Jennifer F.
    Job Title: Sales Director
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    At Last a Standard for Both Field Sales and Ecommerce

    Date: Jan 16 2026

    Summary: Unified ecommerce and field sales, synchronized inventory, and improved visibility across channels.

    Positive: Smooth Shopify integration; balanced feature set; strong offline mobile app; excellent support.

    Negative: Complex pricing migration took effort; reports could be more category-specific.

    Read More...
  • Name: Kuba .
    Job Title: COO
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Connected our teams, no matter where they are

    Date: Jan 16 2026

    Summary: SimplyDepo brought multiple tools together into a single platform. Seasonal staff now onboard significantly faster, and automated order management has noticeably shortened the time needed to place orders, greatly improving efficiency across dispersed teams.

    Positive: Merchandisers, sales reps, and operations teams are aligned through the retail execution module. Google Maps integration supports route planning, and CRM-style tracking ensures proper customer coverage. Shopify integration turned out to be surprisingly convenient.

    Negative: Feature release timelines feel spaced out; quarterly releases would be ideal. The dashboard learning curve was steep for non-technical managers, and UI elements can feel cluttered on smaller screens.

    Read More...
  • Name: Jordan S.
    Job Title: Sales Director
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: Administrator
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Easy reorders for customers and faster accounting for us

    Date: Jan 15 2026

    Summary: Order processing time dropped from a 48-hour delay to real time. Weekends are no longer spent fixing order issues, and customers appreciate the ability to self-manage reorders - leading to increased repeat business.

    Positive: The customer portal lets buyers reorder from past purchases with a single click, dramatically reducing back-and-forth communication. QuickBooks integration simplifies reconciliation, cutting monthly close from hours to minutes. It’s a strong wholesale distribution accounting solution for growing CPG brands.

    Negative: The portal feels somewhat “out of the box.” More white-labeling capabilities would enhance the branded experience for customers.

    Read More...
  • Name: Lisseth A.
    Job Title: Head of Sales
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Our field sales team and digital systems finally feel unified

    Date: Jan 15 2026

    Summary: SimplyDepo provided a single source of truth for order management and performance. It improved operational integration, order accuracy, and visibility from frontline to head office, helping the business expand in highly competitive retail markets.

    Positive: SimplyDepo’s mobile solution empowers the field team to manage B2B orders and retail execution even without internet. Live sync to backend systems eliminates double entry and significantly reduces errors. Customer service is excellent, and the platform’s flexibility supports complex workflows without custom development.

    Negative: Initial setup was painstaking due to complex inventory tiers. Advanced analytics could be more tailored to specific retail subsegments.

    Read More...
  • Name: Amanda R.
    Job Title: Regional Sales Manager
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Have real-time visibility

    Date: Jan 09 2026

    Summary: Enabled immediate decision-making based on real-time field data.

    Positive: Live order tracking and real-time dashboard visibility.

    Negative: Customization requests can take time.

    Read More...
  • Name: Mike C.
    Job Title: Owner
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Route optimization that saves money and time

    Date: Jan 07 2026

    Summary: SimplyDepo resolved missed stops, outdated paper logs, and constant calls between drivers and dispatchers. Drivers now complete more visits per week, and dispatch coordination time has been cut by more than half, delivering savings in fuel, time, and stress.

    Positive: Route planning is now drag-and-drop simple. If a truck breaks down or new stops are added, routes can be rebalanced in seconds, with drivers seeing updates instantly on their phones. QuickBooks integration ensures delivery notes and invoices always match. The platform clearly reflects real-world dispatcher and driver needs.

    Negative: Migration from the old system took about three weeks due to cleaning and uploading legacy data, which slowed operations in the short term. Once completed, the system has run smoothly.

    Read More...
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