SK planet DMP Reviews

SK planet DMP Description

SKP DMP is Korea's No.1 DMP. It supports corporate marketing activities by storing and utilizing representative service user data from SK Group. Over 94% of SK Group companies, such as SKT and SKB, STOA and SKP, provide non-identifying data. 130 million ADIDs are available and cookie IDs are available. These include the usage patterns of various services, from commerce to mobile broadcasting in DMP. Secure reliable and secure data directly from the DMP ICT family, which directly receives data from SK Group companies. The demographic/behavioral data was elaborately classified based on Audience, and it was reorganized to suit the domestic situation to increase the utilization of marketing.