SERA Description
Site Email Retargeting Advantage (or SERA) is a patent-pending process that allows marketing clients to identify email addresses of visitors to their sites by matching that traffic to TrySERA’s proprietary database. Even if the visitor does not complete a transaction, or fill out any RFI or Request For Information forms, this means that they will still be able to identify their email addresses. SERA is the next generation in web retargeting. You will OWN ALL DATA matched to our databases. Facebook and Google could easily give you the email addresses of clickers via their platforms, but they won't. SERA allows us to identify traffic that matches our database and give it to you for a fraction of the cost per click. Because you own the data, you can retarget them as many times as you wish without having to pay a retargeting agency.
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