SAS Web Analytics Solution Description
SAS Web Analytics organizes, cleanses, and organizes large amounts of data from your website. It also integrates it with other sources. The solution provides built-in analysis of Web data and presents the information through an interactive reporting system that is customizable with easy-to use tools. SAS Web Analytics provides valuable business intelligence by allowing you to control the data. You can create reports that are tailored to your company, not just your industry. SAS software's advanced analytics can go beyond reporting. They can forecast future trends and customer behaviour so that you can optimize marketing strategies and your budget. Organizations, regardless of industry, can gather large amounts of data through their Web channels but struggle to generate business value. You must be able convert the vast amount of Web data into useful knowledge to make informed business decisions.
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