Alternatives to Predictive Marketing Analytics

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.

Our data management platform gives publishers the power to make precise first-party data-driven decisions for real-time, accurate audience targeting and reach. No gut feeling-based actions. We collate, enhance and optimize our customer's first-party data in a privacy-safe and secure way to unlock its full potential.

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.

Gain a comprehensive insight into how your digital advertising expenditures are influencing your physical store profits. Evaluate the offline effectiveness of your online marketing initiatives and discover the extent to which they contribute to tangible sales in the real world, including key details about timing, location, and frequency. Let's cut to the chase: the value of your data is significantly enhanced when it provides clear insights. Leverage our extensive suite of analytical metrics, which includes cross-channel correlations, audience segmentation, and tailored recommendations. We aggregate information from diverse sources to address the fundamental marketing inquiry—what is the return on investment? With Hyllo, both CMOs and marketing directors can rest assured knowing exactly where their advertising budgets are yielding the highest returns in actual sales. Our Predictive Analytics platform is designed for seamless integration and offers precise metrics derived from all your omnichannel data, enabling informed decision-making that drives results. This powerful tool allows businesses to make strategic adjustments in real time, ensuring optimal performance of their marketing efforts.

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

Our team comprises skilled data scientists and software developers who collaborate closely with experts from the Consumer Packaged Goods (CPG) sector. We pride ourselves on being more than just capable generalists; we possess a deep understanding of the complexities brands face in their often challenging relationships with retailers, which is clearly reflected in the solutions we provide. Our insights are not only informative but also actionable across various departments, including field sales, key account management, and customer marketing. Recognizing that choosing a solution provider is a significant decision for any business, we facilitate this process by offering a concise ‘Proof of Concept’ phase that helps you build a compelling business case for partnering with our experts. This straightforward next step is designed to be quick, cost-effective, and simple to deploy. Within just a few weeks, you will gain valuable insight into the potential benefits of enhancing your retail execution, which will support informed planning and budgeting decisions. By leveraging big data, we enable rapid analysis and efficient resource allocation, ultimately driving better outcomes for our clients. Additionally, we are committed to fostering long-term relationships that evolve alongside your business needs.

Our comprehensive omnichannel demand-side platform (DSP) empowers marketers to seamlessly oversee campaigns across various channels such as mobile, display, social media, video, audio, and native advertising, all while granting exclusive access to our extensive global network of premium supply sources. By providing an all-in-one suite of tools for campaign execution, creative management, targeted outreach, and performance reporting, we enable marketers to break free from isolated channel strategies, thereby enhancing consumer engagement and achieving significant business outcomes through their marketing efforts. This holistic approach not only streamlines the campaign management process but also fosters a more integrated marketing strategy.

Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.

Transforming new consumer behaviors into effective innovation strategies is our goal. By utilizing advanced AI, we unveil subtle consumer trends and insights that may otherwise go unnoticed. Nextatlas diligently monitors and evaluates data from pioneering industry players and early adopters across a wide array of social platforms. We employ cutting-edge AI methodologies to autonomously gather insights from shifting consumer behaviors, complemented by our team's expert analysis. By detecting faint signals, we are able to forecast emerging consumer trends, guiding you toward the next significant opportunity. Nextatlas stands out as a distinctive, data-driven trend intelligence platform that employs AI to identify market trends with a high probability of becoming mainstream. This empowers our clients to swiftly develop products, strategies, and marketing campaigns that resonate deeply with the consumers of the future. Our technology at Nextatlas is designed to rapidly adapt to address specific business challenges while uncovering innovative opportunities for disruption and growth in the marketplace. Ultimately, we believe that understanding these trends is crucial for staying ahead in an ever-evolving consumer landscape.

Black Crow is dedicated to making artificial intelligence accessible for businesses of all sizes. Our initial offering enhances paid marketing efforts for direct-to-consumer (DTC) brands through the use of predictive audience insights. Over 250 DTC merchants are already leveraging Black Crow AI to significantly improve their marketing outcomes. With an impressive 50% increase in customer acquisition at the same media budget, our technology revolutionizes both retargeting and prospecting strategies. Our predictions enhance remarketing return on investment by concentrating on high-value visitors, while also allowing for expanded prospecting by tapping into new audience segments. By simplifying and automating your marketing campaigns, we help elevate your advertising performance through the power of machine learning predictions. Experience a transformation in your paid marketing strategy with the help of Black Crow’s predictive audience capabilities. Utilizing our patented technology, we provide real-time customer value predictions across more than 100 DTC and eCommerce platforms. We empower eCommerce merchants to rapidly enhance their paid marketing effectiveness and achieve substantial growth. Plus, you can integrate our solution in just minutes using one of our convenient tag manager templates, ensuring a seamless start to your marketing transformation. Don't miss the opportunity to embrace the future of marketing with Black Crow.

ByRATINGS offers a cloud-based software solution that enhances the conversion rates of sales leads through a predictive algorithm focused on lead scoring. Our technology forecasts customer behavior, enabling you to fine-tune your strategies and improve outcomes. By anticipating your customers' actions, you can enhance your Acquisition, Engagement, Conversion, and Retention methods. ByRATINGS integrates Predictive Marketing across the sales funnel, thereby boosting the KPIs for Marketing teams while maximizing the ROI for sales teams. Our products are tailored to address specific challenges within your industry. At ByRATINGS, we specialize in creating custom Machine Learning and Deep Learning algorithms aimed at helping you leverage your data effectively. By gaining insights into your customers’ behavior, you not only optimize your strategies but also pave the way for greater success in achieving your business objectives. Ultimately, ByRATINGS empowers you to make informed decisions that lead to sustained growth and improved profitability.

Infer is a SaaS platform utilizing artificial intelligence, seamlessly integrated with various MarTech solutions for advanced predictive lead and account scoring, as well as managing highly segmented profiles. By pinpointing your most promising prospects, you can create ultra-targeted segments and personalize outreach on a large scale, leading to a substantial boost in conversion rates. The platform offers predictive lead scoring and profile management features designed to enhance and expand your sales and marketing operations efficiently. It allows for the real-time scoring of significant volumes of inbound leads, contacts, and accounts, ultimately increasing ROI by refining MQLs and directing sales efforts toward leads and accounts with the highest revenue potential. Moreover, it facilitates the appropriate and equitable distribution of leads among sales teams, while also evaluating campaign effectiveness by market segment to drive continuous improvement in targeting and segmentation strategies. By leveraging these capabilities, businesses can ensure they are not only identifying valuable prospects but also maximizing their outreach efforts effectively.

Planalytics utilizes sophisticated statistical techniques along with artificial intelligence (AI) and machine learning (ML) to analyze extensive sales data and leverage years of unparalleled expertise in retail demand forecasting, thereby enhancing accuracy. An important consideration for any retail organization is the fluctuating demand influenced by weather conditions. To address this, Planalytics offers tailored, localized demand modifications that accurately assess the consumer's interaction with weather patterns. Their analytics, which have been validated in real-world scenarios, are relied upon by retail companies operating across more than 75,000 locations. Retailers have the option to seamlessly incorporate Planalytics into their existing software and AI/ML frameworks as a quick-to-implement value-enhancing layer. This integration represents a swift method to unlock untapped potential from current demand forecasting systems, enabling businesses to reap the financial benefits associated with optimized inventory management, promotional strategies, advertising efforts, markdowns, and additional areas. By harnessing these advanced analytics, retailers can significantly improve their operational efficiency and responsiveness.

Trendscope delivers timely and precise trend forecasts that enhance your innovation strategy. By scrutinizing countless real-time online discussions among consumers, it assesses, ranks, and anticipates the growth potential of various trends, guiding you to identify which ones will have the greatest impact on your audience. This powerful tool allows businesses to accelerate their innovation processes and make more informed decisions, ensuring they stay ahead in the market. Comprehensive insights into each trend within your sector are readily accessible. Advanced proprietary NLP (Natural Language Processing) tools uncover every trending topic being discussed online, effectively eliminating any blind spots in your research. The Trend Prediction Value (TPV), a scientifically driven metric, accurately forecasts a trend's significance for the future. It highlights untapped market opportunities through data-informed insights, positioning your research far beyond conventional trend analysis and ethnographic studies, ultimately paving the way for more strategic business initiatives. With Trendscope, you can transform the way you approach innovation and trend analysis, making it an indispensable asset for any forward-thinking organization.

The Predictive Cloud empowers marketers to generate targeted consumer lists, focusing on individuals most inclined to purchase or engage with campaigns, which significantly enhances the effectiveness of customer acquisition, retention, and reactivation strategies. For more information on DDG's analytical insights and models, visit our website. Our enthusiasm for data is evident in our daily operations, where we witness its substantial impact on our clients' marketing outcomes. We are motivated by success and understand the importance of utilizing data to boost engagement with client communications, which fuels our passion. Our dedication lies in providing clients with timely access to vital data, whether it comes in the form of data lists, processing, or invaluable market research insights. We prioritize agility and timeliness because we recognize that these factors play a crucial role in achieving positive results for our partners. Ultimately, our goal is to ensure that our clients are equipped with the necessary tools to thrive in a competitive landscape.

Circana is a market research and analytics firm that provides in-depth insights into consumer behavior by integrating large datasets, AI-driven visualization tools, and specialized knowledge across over 25 different industries. Their offerings encompass market tracking, forecasting, and analytical solutions that assist businesses in evaluating performance, anticipating future trends, and pinpointing opportunities for growth. Operating on a global scale, Circana caters to clients in numerous sectors including food and beverage, fashion, technology, and healthcare. Dedicated to turning complexity into simplicity, Circana collaborates with brands to tackle business challenges and inspire innovation, ultimately aiming to enhance overall decision-making processes. By leveraging its extensive expertise, Circana empowers organizations to stay ahead in a rapidly evolving market landscape.

HUUNU®, our platform for prediction market research, leverages the excitement of betting to gauge how a specific audience may act, thereby minimizing the effects of rational response bias often associated with traditional surveys. This innovative software not only facilitates the creation of predictions but also enables users to identify emerging trends and customer demands. With HUUNU Futures, you can accurately forecast the timing, scale, impact, and underlying reasons to maintain a competitive edge. Participants consistently find HUUNU to be a more interactive research experience and value the rewards based on their performance rather than mere participation. This approach is crucial because it yields superior data from engaged individuals who have a vested interest in the outcomes. Additionally, it accelerates the process of selecting promising ideas and pinpoints the concepts most favored by the market, leading to a substantial decrease in the costs associated with concept and ideation screening when compared to conventional methods. In essence, HUUNU transforms how research is conducted by making it more dynamic and rewarding for participants, ultimately enhancing the quality of insights gathered.

Incorporate your marketing strategies to understand customer behavior, enhance return on investment, and assess how marketing impacts the sales pipeline and overall revenue. With seamless integrations into your marketing technology stack, you can expect an onboarding process that takes just one week. Additionally, a versatile attribution engine allows for the precise distribution of conversion credit among pertinent touchpoints. The user experience is designed to be consumer-friendly for analysis, enabling the definition of Custom Events and Dimensions. A collection of specially designed templates is available, reflecting the best practices of successful teams worldwide. Track customer journeys from initial contact to final sale, providing a comprehensive overview of marketing effectiveness. An advanced AI Engine performs ongoing analysis of crucial metrics, surfacing insights and actionable recommendations. Ultimately, this system offers a complete perspective on the entire Marketing Funnel without any external dependencies, ensuring that all aspects of marketing performance are accounted for effectively.

We provide forecasts for more than 2,300 different stocks, ETFs, Futures, Forex Pairs, and cryptocurrencies, utilizing as many as 90 input values to generate daily predictive indicators. Each of these inputs can consist of up to 7 data points, leading to a total of 630 data points per market, or an impressive 1,450,000 data points across all supported markets on a daily basis. VantagePoint is designed to assist traders in safeguarding their investments and building genuine wealth. It offers alerts indicating whether the market is likely to reach a peak or trough within the next 48 hours. Additionally, users benefit from a comprehensive suite of predictive leading indicators and technical tools that pinpoint ideal entry and exit points. This empowers traders with the assurance to make decisive trades at optimal times to enhance their profitability. We also teach users how to anticipate market trends up to 72 hours in advance with a remarkable accuracy rate of 87.4%, as documented and verified. The high-probability forecasts from VantagePoint allow traders to foresee price direction changes, enabling them to react proactively instead of simply recognizing trends post-occurrence, thus boosting their confidence in executing trading signals effectively. By leveraging these insights, traders can improve their overall strategy and performance in the market.

Made for Growth, Built for App Marketers. RevX assists app businesses to acquire and re-engage users through programmatic advertising to retain or accelerate revenue. We are all about helping your app business grow. We use data science, AI, and innovative technology to create seamless ad experiences that delight your app users. We are currently helping customers to transition to iOS 14.5 by scaling LAT traffic and ensuring that we are ready for the highest media buying efficiency. Platform Features: Mobile user acquisition, reengagement, programmatic apps impact campaigns, dynamic real time targeting, creative innovation and dynamic creative optimization. Place optimization, CPA/CPI prediction, uplift reports, deep learning algorithms.

We enable forward-thinking marketers to harness the power of artificial intelligence, ensuring they create meaningful experiences for their audiences. Embracing the future means leaving behind outdated methods; say goodbye to traditional drips or series and welcome intelligent lifecycle marketing automation that allows you to accomplish more in less time. Our platform leverages AI to streamline your email campaigns, exceeding the performance of conventional rules-based methods while saving you both time and effort. Some of the most famous global brands rely on ReSci for superior performance and exceptional deliverability. Each day, our AI technology generates an astounding 7 billion predictions. Our award-winning system uncovers hidden trends within your customer data, facilitating data-driven decisions that can significantly influence your strategy. We forecast each customer's buying intent, their affinity for specific products, and their stage in the buying journey, among other insights. As the pioneering Customer Data Platform featuring AI predictions at its core, we empower you to manage customer relationships effectively while gaining valuable insights into their behaviors and patterns, allowing you to see predictions for every user. In doing so, we help bridge the gap between data and actionable marketing strategies.

Jvion transcends conventional predictive analytics by uncovering concealed patient risks associated with various diseases and clinical scenarios while also assessing whether those risk patterns can be redirected toward more favorable outcomes. Utilizing our prescriptive AI, we offer tailored recommendations for individual patients by considering a range of factors, including clinical, socioeconomic, and behavioral data, along with established best practices. With this insightful information, healthcare organizations are empowered to enhance quality, reduce costs, and elevate the overall patient experience. We analyze a wide array of clinical, socioeconomic, environmental, and behavioral data to uncover hidden health and financial vulnerabilities. By evaluating modifiable patient characteristics, we can formulate targeted action plans for each individual. Our approach delivers evidence-backed, prioritized, and patient-specific recommendations that seamlessly align with existing workflows. In light of the ongoing pandemic, the concept of home care has gained renewed significance, as many patients now prefer to seek treatment at home to minimize the risk of exposure to Covid-19 and other illnesses. This shift underscores the necessity for innovative healthcare solutions that cater to the evolving needs of patients in a post-pandemic world.

The way we shop has changed forever. We discover, consumers are comfortable moving between physical and online spaces to discover new product, compare prices, make returns, and shoppers look to influencers and experts more than ever before to evaluate a products attributes and fit for themselves. Commerce Media is the fastest-growing advertising channel today. It is also the fourth biggest wave in Digital Advertising after display, search, social. Criteo, the world's largest Commerce Media Company, offers a suite of advertising products that connects retailers, brands and publishers with high-value shoppers in-market, and consumers with products they will love. Our Commerce Media Platform includes the following: *C-Growth : A performance marketing platform designed for DTCs and Ecommerce sites *C-Yield : A retail media monetization tool for global retailers *C-Max : a retail media DSP designed for brands and agencies *C-Grid - A SSP focused on commerce for media owners

From the very beginning, anticipate future value with Retina, the innovative customer intelligence platform that offers precise customer lifetime value (CLV) insights early in the customer acquisition process. This tool enables real-time optimization of marketing budgets, enhances predictable repeat revenue, and strengthens brand equity by providing the most reliable CLV metrics available. By aligning customer acquisition strategies with CLV, businesses can improve targeting, increase ad relevance, boost conversion rates, and foster customer loyalty. It allows for the creation of lookalike audiences based on the characteristics of your most valuable customers, emphasizing behavioral patterns over mere demographics. By identifying key attributes that correlate with conversion likelihood, Retina helps to reveal the product features that drive desirable customer actions. Furthermore, it supports the development of customer journeys designed to enhance lifetime value and encourages strategic adjustments to maximize the worth of your customer base. By analyzing a sample of your customer data, Retina can generate individualized CLV calculations to qualified clients before any purchase is necessary, ensuring informed decision-making right from the start. Ultimately, this approach empowers businesses to make data-driven marketing decisions that lead to sustained growth and success.

We are bad at predicting what will capture our attention. Eye-tracking is helpful, but it is expensive and time-consuming. That’s why we created expoze.io. An online attention prediction platform that validates designs in real-time. Built by leading neuro- and data scientists from Alpha.One. We believe creators make better decisions if they can predict what grabs attention.

In this dialogue among several leaders at IRI, they highlight the unique qualities that distinguish the organization, such as innovation being an intrinsic part of their culture, their commitment to delivering the finest solutions for their clients' challenges, and their close collaboration with clients to foster business transformation and growth. IRI leverages a state-of-the-art technology platform, IRI Liquid Data®, to provide comprehensive big data, predictive analytics, and forward-looking insights to assist companies in the consumer packaged goods (CPG), over-the-counter health care, retail, and media sectors in tailoring their marketing strategies and expanding their operations. Perry emphasizes the importance of steering IRI at the convergence of CPG and technology with an approach that is both authentic and inclusive, while also balancing essential business practices with innovative ideas. A recent report indicates that as shoppers resume visiting physical stores, effective front-end merchandising can enhance the shopping experience for consumers, simultaneously serving as a catalyst for driving impulse sales growth for retailers. This evolving landscape underscores the need for businesses to adapt to changing consumer behaviors and preferences.

Our platform empowers commercial lenders worldwide to evaluate the creditworthiness of applicants and effectively manage customer risk by utilizing advanced, compliant credit models that are easily integrated. It features a customizable dashboard designed for executive management, credit analysts, and compliance teams, ensuring that it is tailored to meet various needs. The system is finely tuned to assess the likelihood of default and identify early-stage delinquencies. With straightforward plug-and-play integrations and adaptable deployment options, users can seamlessly incorporate the platform into their existing operations. Leveraging deep learning models, it extracts valuable insights from diverse datasets, providing rolled-up risk assessment reports. Additionally, it enhances sales efforts by utilizing our data cloud and predictive models to identify high-propensity prospects and formulate successful engagement strategies based on predictive intelligence and intent data. The platform offers comprehensive account intelligence for more than 16 million businesses globally, as well as predictive scoring through custom modeling and intent generation. Users can also access organizational charts and executive profiles, ensuring that every user has the information they need to drive results. Ultimately, this integration into existing workflows enhances decision-making and operational efficiency across the board.

Aera's Cognitive Operating System™ serves as the digital intelligence for your organization, enhancing the speed, scalability, and precision of your decision-making capabilities. This is accomplished by effectively managing the four essential architectural pillars necessary for Cognitive Automation: data, science, process, and change. Utilizing Aera's innovative real-time crawling technology, it gathers, harmonizes, and enriches billions of transactions from intricate enterprise systems and external data sources while maintaining their context. Consequently, all internal and external data crucial for decision automation and enhancement is made available instantly. Aera integrates advanced methodologies such as optimization, predictions, modeling, and artificial intelligence (AI) directly into the decision-making framework. Additionally, domain knowledge is embedded within proprietary models that feature thousands of pre-defined metrics applicable across various business sectors. You can either use your own algorithms, create custom ones, or take advantage of our ready-to-use solutions, allowing for a flexible approach to meet your organization's unique needs. This versatility ensures that your decision-making processes are not only efficient but also tailored to the specific dynamics of your industry.

FunnelTap is a powerful tool designed for monitoring and predicting the performance of marketing and sales funnels. The platform enables users to devise various campaign scenarios and modify different factors to observe their effects on the funnel's success. For instance, if you invested $20,000 in Google Ads, resulting in 45 leads and 5 customers, you might wonder how an increase in cost-per-click (CPC) from $6 to $9 would alter those results. Additionally, consider the implications of ramping up your budget to $75,000 in the next quarter or increasing your average deal size. FunnelTap allows users to save these hypothetical situations for later analysis, making it easy to compare them against actual campaign outcomes. Tracking is essential for improvement, and with FunnelTap, you can effectively monitor your funnel's conversion rates and create forecasts based on varying parameters. By modeling elements like budget, conversion rates, CPC, and customer value, you can explore multiple scenarios. Furthermore, keeping all your essential metrics easily accessible will help you visualize both the most favorable and least favorable outcomes, empowering you to make more informed decisions for your marketing strategies.

The BERA Brand Accelerator serves as a cutting-edge Predictive Brand Management platform, leveraging the largest collection of syndicated brand equity data to offer a comprehensive, 360-degree perspective on brand health across various categories and the entire market landscape. Utilizing advanced AI technology, it automates the real-time acquisition, analysis, and evaluation of 109 consumer-centric metrics, encompassing 4,543 brands across 200 global sectors, thereby providing timely insights and strategic guidance to enhance brand strategies and improve financial results. With BERA, marketers gain a clear understanding of their target audience, optimal positioning, and the most effective actions required to fortify their brand in the long run. Moreover, BERA goes beyond traditional metrics by illustrating the direct causal effects of brand investments on financial performance, ensuring that businesses can make informed decisions that drive sustainable growth. This dual focus on brand strategy and financial impact makes BERA an indispensable tool for marketers aiming to thrive in a competitive environment.

The Apparatus Deployment Analysis Module, known as ADAM, serves as a predictive modeling tool that poses "what if?" scenarios by leveraging historical CAD data and GIS map information, combined with a sophisticated projection algorithm, to forecast how deployment modifications will affect response times and resource availability. It meticulously examines the ramifications of changes in deployment to identify the most effective placement for units and personnel. This tool not only assesses the potential outcomes of both temporary and permanent alterations but also operates seamlessly within ArcMap through Esri add-ins. It effectively manages GIS layers stored in geodatabase and shapefile formats while analyzing current workloads against historical CAD data. The CAD Analyst feature within ADAM assesses response performance and communicates its findings through user-friendly graphics, detailed reports, and dashboards, which are essential for creating persuasive budget presentations to local officials. Additionally, it evaluates various deployment alternatives, pinpointing the most advantageous location for a new station while taking into account the specific policies of your department to facilitate actionable and practical planning. This comprehensive approach ensures that decision-makers are well-equipped with the insights needed to optimize resource allocation and improve service delivery.

Octant AI – Forecasting Reinvented. Octant AI represents an innovative method for estimating project costs, leveraging advanced AI technology alongside established economic principles. So, what exactly is Octant AI Predict? It is the exclusive artificial intelligence platform developed by the Endeavour Programme designed to enhance project results. Octant AI Predict analyzes historical project data and utilizes customized machine learning algorithms to generate forecasts that are not only more accurate but also more impartial and expedient for project management decisions. This solution offers evolving estimates for both costs and timelines from the initiation to the completion of projects, aligning seamlessly with the routine project assessment process. Additionally, Octant AI Predict can enhance cash flow predictions for individual projects as well as for entire project portfolios. Why is Octant AI Predict essential for our clients? Users have identified that the advantages of utilizing Octant AI correspond to a direct improvement in the bottom line ranging from 1% to 2.5% of their revenue, which could amount to over $12 million in potential gains. This capability underscores the significant impact that sophisticated forecasting can have on financial performance and overall project success.

Reveal the genuine influence of marketing through an AI that analyzes vast amounts of real-time data to enhance revenue generation. Gain insights into how significant events affect revenue across various media sources, allowing for proactive strategies instead of relying on outdated marketing mix models that can take months to reflect changes. Make informed decisions regarding media budget adjustments as you adapt to shifts within the competitive landscape. This approach not only helps in comprehending the dynamics of revenue but also minimizes media expenditure inefficiencies. Optimize performance throughout brands and sub-segments within the most advanced organizations. Collect additional data to fine-tune media investments across various platforms. Utilize the entire brand portfolio to reach targeted audiences with the brands that resonate most effectively. Simultaneously, increase visibility into third-party, earned, owned, and paid media concerning revenue performance and essential metrics. Obtain actionable insights and near-real-time evaluations of strategies and media spending that drive revenue. Demonstrate the ROI, halo effects, and monetary value of different channels to CFOs or stakeholders, ensuring clarity and accountability in marketing efforts. This comprehensive approach not only fosters better financial understanding but also strengthens the overall marketing strategy.

Make informed choices driven by voice technology. Uncover authentic human behavior with Voicesense's predictive analytics, enhancing your financial performance. Anticipate individual behavioral patterns through voice data. Utilizing advanced machine learning methods, we deliver tailored behavior predictions that are relevant across various sectors such as risk assessment, talent acquisition and retention, sales optimization, and healthcare, among others. Our Loan Default Predictor assesses the likelihood of short-term loan applicants defaulting. By examining numerous speech characteristics, we create a distinct profile reflecting an individual’s behavioral inclinations. Our system can provide reliable forecasts within just one minute of a conversation, enabling swift decision-making. This patented technology is founded on comprehensive speech research and has earned accolades for transforming voice data into actionable insights. Our analysis is independent of language and free from cultural biases, and our automated system is capable of evaluating both live audio streams and pre-recorded sound files, ensuring versatility in application. This innovative approach to voice analytics not only streamlines processes but also enhances overall decision-making efficiency.

In an era characterized by rampant misinformation, the value of truth and factual information is more significant than ever. The Zeitgeist protocol harnesses the dynamics of prediction markets to generate signals that indicate the most probable outcomes in various scenarios. This innovative platform stands out as one of the most sophisticated of its kind, enabling anyone to establish a market on virtually any subject and uncover unique insights about potential results. We are also unveiling a governance model known as “futarchy,” which prioritizes decisions based on the signals from prediction markets rather than the traditional one-person-one-vote approach. Our protocol is designed to be permissionless, allowing anyone to create a prediction market focused on any global issue, and we are concurrently developing a cutting-edge SDK. This SDK aims to empower organizations to implement futarchy within their operations or to customize our protocol for their own prediction market applications, thereby enhancing decision-making processes. Through these advancements, we aspire to revolutionize how organizations and individuals engage with predictions and outcomes in diverse fields.

A customer intelligence platform designed to aid brands in examining and forecasting user behavior across various channels is essential for modern marketing strategies. This platform enables swift and precise data analysis, allowing businesses to uncover behavioral patterns and trends for informed decision-making, leveraging the capabilities of AI and machine learning. B2Metric seamlessly connects with a wide array of data sources, including commonly used databases, to facilitate comprehensive insights. By predicting customer churn, brands can enhance their retention strategies and implement timely preventive measures. Additionally, customers can be categorized into specific segments based on their behaviors, attributes, and preferences, thus allowing for more targeted marketing initiatives. The refinement of marketing strategies through data-driven insights boosts performance, enhances targeting precision, personalizes customer interactions, and optimizes budget allocation. Furthermore, creating tailored marketing efforts and optimizing touchpoints leads to distinctive customer experiences. With AI-driven marketing analytics, businesses can effectively reduce user churn while fostering growth. By identifying customers at risk of leaving, companies can devise proactive retention strategies utilizing sophisticated machine learning algorithms, ultimately ensuring sustained engagement and loyalty. This comprehensive approach to customer intelligence empowers brands to thrive in an increasingly competitive landscape.

WizWhy analyzes how the values of one data field are influenced by the values of other fields in the dataset. The analysis hinges on a dependent variable chosen by the user, while the remaining fields act as independent variables or conditions. This dependent variable can be examined in two ways: as a Boolean value or as a continuous measurement. Users have the ability to refine their analysis by setting various parameters, including the minimum probability for rule formation, the least number of instances required for each rule, and the comparative costs associated with false negatives versus false positives. WizWhy identifies and presents a series of rules that connect the dependent variable with other fields, expressing these rules using if-then and if-and-only-if constructs. Based on the identified rules, WizWhy highlights significant patterns, reveals unexpected rules that may indicate interesting phenomena, and points out unusual cases within the dataset. Additionally, WizWhy is capable of making predictions for new instances by leveraging the established rules.

Integrate AI-Powered Analytics into Your Spreadsheet Data Effortlessly. With a user-friendly interface reminiscent of Excel, professionals in finance, operations, and sales can harness their data to uncover insights that lead to informed decision-making, enhanced planning, operational efficiency, cost reductions, and revenue growth, all without requiring expertise in statistics, data science, or programming. The answer lies in Aurora Disruptive AI that operates without requiring machine learning. Our SaaS platform seamlessly processes spreadsheet data, providing remarkable insights, trends, correlations, and more within moments, significantly impacting business performance. The integrated AI functionality requires no coding or machine learning knowledge, enabling users to work with imperfect data. AI-Powered Analytics Accessible to All Excel Users. Collect Your Data Effortlessly from spreadsheets, transactional systems, data warehouses, or data marts through direct connections or by selecting files from your desktop. With a straightforward user experience and a Rapid Start training session lasting just an hour, you will quickly be equipped to upload data and create models that drive results. This simplicity ensures that anyone, regardless of their technical background, can leverage the power of AI for their analytics needs.

Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can consolidate Plat with other platforms to seamlessly oversee and manage all your campaign metrics. In addition, you can download detailed data from various sources. Seamlessly monitor and manage all your campaign metrics and traffic through one software. Manually optimize your campaigns and traffic distribution or allow our software to auto-optimize based on your rules, ROI, and profit. With the help of AI, Plat offers advertising tracking software that enhances, optimizes, and automates your campaigns.

The future of software will be shaped by Artificial Intelligence (AI), machine learning, and predictive analytics. Zementis offers a unified, standards-driven framework to provide intelligent solutions applicable across diverse industries and sectors. By utilizing Zementis, businesses can tap into their data's potential to quickly generate insights and make data-driven decisions informed by predictive analytics technologies. Enhance your understanding of data by utilizing extensive datasets, real-time information, sporadic data influxes, and various other sources. Execute large-scale parallel scoring for extensive data applications without any limitations on the environment or the volume of data, thanks to Zementis's open-standards approach. This powerful tool for predictive analytics simplifies complex processes, making it user-friendly and accessible, allowing not just data scientists but anyone in your organization to gain insights into customer behaviors, market trends, and much more. As a result, decision-making becomes more agile and informed, fostering a culture of data-driven innovation across the organization.

AI has the capability to comprehend, forecast, and shape the shopping behaviors of billions of individuals offline by integrating actionable insights derived from data into their online and digital platforms. Despite its remarkable potential, this technology is primarily confined to ecommerce, which represents a mere 20% of the retail market. Cosmose is designed to empower the remaining 80% of brick-and-mortar stores, ensuring they have an equitable opportunity to thrive. With an extensive understanding of offline consumer behaviors, Cosmose AI delivers highly accurate recommendations and targeted advertising. This enables physical retailers to gain insights into shopper behavior, anticipate needs, and influence purchasing decisions effectively. The solution is seamless, requiring no hardware or installation, offers exceptional accuracy with a 2-meter precision, and is accessible across 1 billion smartphones and 360,000 stores. Thanks to collaborations with over 400,000 applications, consumers can effortlessly benefit from Cosmose without needing to take any extra steps. Furthermore, Cosmose AI is compatible with all major online media platforms, including WeChat, Weibo, Line, Google, and Facebook, maximizing its impact across diverse digital landscapes. This comprehensive approach not only enhances the shopping experience but also bridges the gap between online and offline retail.

Scios platform unifies your market, expertise, and data It combines data and expertise with the dynamics of consumer decisions, delivering collaborative analytics and decision intelligence. Scios harmonizes data sources and research by integrating consumer, macroeconomic, and competitive data into a digital model of the market. You can use the Scios platform to integrate data about sales, marketing and more for yourself and your competitors. - Run an Attribution Analysis to understand the relative importance for many different factors - Run What If scenarios and Goal Optimizations for the best possible path forward - Perform an optimization analysis to determine the optimal budget allocation for your sales target.

Our unique platform, developed entirely in-house, leverages cutting-edge machine-learning technologies to provide comprehensive oversight of individual companies' data consumption. By examining the online content consumption habits of various businesses and recognizing research trends, we can correlate vast amounts of data to uncover the purchasing intent of companies, enabling you to pinpoint your ideal marketing targets. Specifically designed for B2B marketers, our proprietary bidding system allows you to connect with hundreds of thousands of targeted companies and key decision-makers. With dynamic creative capabilities, we can tailor messages to suit each account and their respective individuals. Furthermore, we define custom topics and segments using specific keywords, ensuring that you can monitor millions of companies across the Internet in real-time. This approach empowers you to identify prospects at the very start of their buying journey, providing intent data and insights into areas of interest for each account. Additionally, we offer in-depth information about decision-makers, ensuring complete transparency in your outreach efforts. Our commitment to innovation and precision positions us as a leader in the marketing technology space.