OpenText Optimost Description

Geotargeting and online customer segmentation enable you to create engaging websites that are personalized. Website optimization allows customers to have the best online experience possible by using experimentation techniques such as A/B testing tools, multivariate testing (MVT), and many more. The best website optimization tools can help businesses optimize conversion rates (CRO) for specific landing pages as well as entire websites. Optimost allows organizations to easily target specific audiences based on a variety attributes. Marketers can then quickly create and test content with powerful self-service A/B Testing. Live preview, on-the-glass editing and detailed reports allow them to determine which content performs well. OpenText™, Managed Services provides strategic discussions and specialized training with OpenText professionals. The team provides insight on any topic, including best practices and testing strategies, as well as campaign results.

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Company Details

Company:
OpenText
Year Founded:
1991
Headquarters:
Canada
Website:
opentext.com

Media

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Product Details

Platforms
SaaS

OpenText Optimost Features and Options

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Personalization Software

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

AB Testing Software

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

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