Open Web Analytics Description
Open Web Analytics (OWA) is a free and open-source framework for web analytics that empowers you to maintain control over how you gather and assess data regarding your websites and applications. You can operate OWA on your own domain or integrate it within your web application seamlessly. This customizable framework offers the flexibility to be tailored according to your specific needs. It supports tracking for websites built on platforms like WordPress and MediaWiki, along with monitoring administrative events. OWA provides a multitude of standard metrics, dimensions, and reports to help you understand your data better. With an extensive data access API, it facilitates integration with raw data, allowing for a deeper analysis. Furthermore, OWA is designed to comply with GDPR and various other privacy regulations, ensuring user data remains protected. Beyond the basic analytics, OWA boasts several advanced features that are often missing from other open-source solutions. You can keep an eye on your analytics through an intuitive dashboard, which allows for detailed views of individual web pages, including the pages visited before and after. Additionally, you can analyze the clickstream of anonymized user sessions, providing insights into user behavior and navigation patterns. This rich set of features makes OWA a powerful tool for anyone looking to optimize their web presence.
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