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NOVACRM Description

NOVACRM is Built on Agentic AI — Where AI Doesn’t Just Assist, It Executes

NOVACRM is an all-in-one AI-powered Real Estate Operating System, transforming how agents and brokerages function in today’s competitive, AI-led landscape.

At its foundation is an agentic AI framework—a network of specialized AI assistants built to carry out real business tasks across the full real estate lifecycle.
The platform includes:

Nova AI Caller – Handles outbound calling, lead qualification, and appointment scheduling
Nova AI Lead Nurture – Engages prospects and manages follow-ups across multiple channels
Nova AI Marketing – Creates and manages social media, email campaigns, and content
NovaChatbot – Instantly produces festival and listing creatives, generates CMAs, and provides real-time market support—no delays, no downtime, just outcomes.

Pricing

Pricing Starts At:
$79/Month
Free Version:
Yes
Free Trial:
Yes

Integrations

Reviews - 47 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
NOVACRM
Year Founded:
2023
Headquarters:
Richmond Hill, ON Canada
Website:
novacrm.ai/
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Product Details

Platforms
Web-Based
Windows
Mac
Linux
iPhone App
iPad App
Android App
Chromebook
Types of Training
Training Docs
Live Training (Online)
Webinars
In Person
Training Videos
Customer Support
Business Hours
Live Rep (24/7)
Online Support

NOVACRM Features and Options

Real Estate CRM Software

Campaign Management
Client / Property Matching
Contact Management
Dashboard
Email Marketing
Interaction Tracking
Lead Management
Property Alerts
Referral Tracking
Segmentation

NOVACRM Lists

  • Name: Corey W.
    Job Title: Licensed Agent
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Transformed My Real Estate Business With NOVACRM's AI Tools

    Date: May 29 2026

    Summary: NOVACRM is the only CRM built truly for real estate—AI tools, IDX, and marketing all under one login.

    Positive: Lead generation, email marketing, social media, and AI calling all integrated—no need for multiple tools.

    Negative: Interface is packed with options, but the mobile app makes navigation simple and accessible.

    Read More...
  • Name: Peter K.
    Job Title: Property Specialist
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    AI-Driven Real Estate CRM That Actually Delivers Results

    Date: May 27 2026

    Summary: NOVACRM is the only CRM built truly for real estate—AI tools, IDX, and marketing all under one login.

    Positive: Smart campaigns, batch texting, and AVON AI calling automate follow-ups and keep my pipeline full always.

    Negative: Feature-rich platform requires some setup time, but onboarding resources make it smooth.

    Read More...
  • Name: Brad L.
    Job Title: Property Advisor
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Best CRM for Managing Real Estate Teams With Full Visibility

    Date: May 25 2026

    Summary: NovaCRM empowers team leaders with smart tools, clear visibility, and automation that actually works.

    Positive: Built-in messaging, productivity insights, and live deal tracking keep every agent on the same page.

    Negative: There are so many useful features packed in — takes a little time to explore and discover them all

    Read More...
  • Name: Mark S.
    Job Title: Development Coordinator
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    NOVACRM Replaced Three Separate Tools I Was Paying For Monthly

    Date: May 22 2026

    Summary: Consolidating lead generation, email marketing, social media scheduling, and deal tracking in one place.

    Positive: One system for IDX, CRM, and AI follow-up saves money and removes the hassle of switching apps daily for work.

    Negative: Takes a week or two to fully migrate from another CRM, but it's a one-time transition.

    Read More...
  • Name: Justin H.
    Job Title: Investment Property Agent
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Award-winning CRM with standout deal tracking

    Date: May 19 2026

    Summary: A complete real estate solution — deal tracking, lead gen, and AI automation together in one place. Agents close more deals with less effort.

    Positive: The drag-and-drop stage board combined with real-time AI nudges ensures no deal ever slips through the cracks unnoticed.

    Negative: Lots of features to configure at first, though tutorials and support make it manageable.

    Read More...
  • Name: Garry B.
    Job Title: Sales Representative
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    NovaCRM Is the Ultimate Real Estate Team Management Solution

    Date: May 17 2026

    Summary: Highly recommend NovaCRM for any real estate team—it simplifies collaboration, boosts accountability, and drives real results fast.

    Positive: From AI-powered lead nurturing to real-time agent performance tracking, NovaCRM keeps the whole team focused and consistently productive.

    Negative: Would love to see video call integration added soon.

    Read More...
  • Name: Scott M.
    Job Title: Real Estate Analyst
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    AI Real Estate CRM With Calling, Chatbot & IDX in One Place

    Date: May 11 2026

    Summary: Outstanding CRM for agents and teams. IDX websites, smart campaigns, and AI make it worth every penny.

    Positive: AVON AI chatbot qualifies leads around the clock while I focus on closings — a true game-changer tool.

    Negative: Some integrations are still expanding, but the 6,000+ existing options cover almost every use case well.

    Read More...
  • Name: David F.
    Job Title: Realtor
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    One platform for CRM, leads, and marketing services

    Date: Apr 28 2026

    Summary: Smooth experience overall, best suited for users who prefer simplicity over complex marketing setups.

    Positive: Saves time by offering ready-to-use campaigns, creatives, and branding tools directly inside the CRM platform.

    Negative: Some services could offer more detailed customization options.

    Read More...
  • Name: Marnie B.
    Job Title: Real Estate Broker
    Length of product use: 6-12 Months
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Boosts lead response and conversions

    Date: Apr 22 2026

    Summary: Great tool to improve response speed and keep leads active. Helps close more deals with less manual work.

    Positive: Fast automation for emails, SMS, and calls. Helps respond instantly and keeps leads engaged without extra effort.

    Negative: Some features take time to explore, but they become useful quickly.

    Read More...
  • Name: Berry C.
    Job Title: Sales Representative
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Time Saving Social Media Automation Tool

    Date: Apr 15 2026

    Summary: Overall a reliable tool. Helps stay active online and build trust with clients through regular posts.

    Positive: Reduces effort with auto scheduling and branded posts. Very useful for real estate marketing needs..

    Negative: Few options to edit templates or create fully custom posts.

    Read More...
  • Name: Sumeta B.
    Job Title: Realtor
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Complete CRM Solution for Real Estate Agents

    Date: Apr 07 2026

    Summary: Strong CRM with smart features. Helps improve productivity and manage leads without much manual effort.

    Positive: Includes website, CRM, and marketing tools. AI automation improves lead response and engagement rate.

    Negative: Some features may feel overwhelming for solo users.

    Read More...
  • Name: France M.
    Job Title: Associate Broker
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Nova CRM for Smart Lead Handling

    Edited: Apr 14 2026

    Summary: Nova is easy to use and keeps leads organized. It saves time and helps teams respond faster every day.

    Positive: Nova offers quick lead response with AI and smooth tracking. It helps teams stay organized and active.

    Negative: Nova reports could be more detailed for deeper performance insights.

    Read More...
  • Name: Payam R.
    Job Title: Senior Real Estate Broker
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    NOVACRM with Strong Automation

    Date: Mar 23 2026

    Summary: Using NOVACRM feels smooth after setup. It reduces manual work and helps keep follow-ups consistent and easy.

    Positive: NOVACRM automation is easy to use and powerful. You can manage leads, send messages, and track deals without switching tools.

    Negative: Takes time to learn all features and use them properly well.

    Read More...
  • Name: Paul B.
    Job Title: Broker
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    NOVACRM App for Real Estate Work

    Date: Mar 19 2026

    Summary: Nice tool overall. NOVACRM makes it easier to manage daily tasks and stay updated without logging into desktop

    Positive: NOVACRM gives real-time updates and lets you track deals from your phone. Helps avoid missing any lead or opportunity

    Negative: Takes a little time to get used to NOVACRM features.

    Read More...
  • Name: Jeff C.
    Job Title: Real Estate Broker
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Smart Social Tool for Realtors

    Edited: Mar 17 2026

    Summary: Good tool for busy agents. Makes social media simple and consistent without needing design or marketing skills.

    Positive: Saves time with ready posts, auto scheduling, and captions. Easy to stay active online without extra effort.

    Negative: Customization options could be a bit more flexible.

    Read More...
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